BNB utility splits into exchange products and onchain BNB Chain activity. Exchange uses are custodial and governed by Binance account rules, product availability, and regional access. Onchain uses run through wallets and network transactions on BSC, opBNB, and Greenfield.
On Binance, BNB can reduce trading costs when users pay eligible fees with BNB. The discount runs up to 25% on Spot and Margin trading fees and up to 10% on Futures trading fees, and BNB balance also counts toward the Spot and Margin VIP tier criteria.
BNB balance can also matter for VIP access. The Holder VIP route starts with a daily average BNB holding of at least 5 BNB in any Binance account. VIP benefits can include lower fees, lower interest rates, higher borrowing limits, higher API order frequency, account coverage, sub-accounts, and VIP Portal access.
Simple Earn is the main Binance account product tied to BNB rewards. Flexible Products can be subscribed to at any time and earn rewards every minute. The BNB Flexible Product is the former BNB Vault product, combining APR rewards with possible Launchpool and HODLer Airdrop rewards for eligible users.
Token-launch products vary by campaign and country. BNB Flexible Product can participate in Launchpool where permitted, HODLer Airdrops use historical BNB Simple Earn snapshots, and Megadrop can use locked BNB plus Web3 quests.
Binance Alpha is broader than BNB. Alpha Points determine eligibility for some Alpha airdrops and token generation events, with points calculated from eligible balances and activity across Binance Exchange and Binance Wallet. Some DeFi BNB assets and certain PancakeSwap LP pairs can count, but BNB is not the only route to Alpha eligibility.
Onchain BNB Chain activity is different. BNB pays gas, supports validator delegation, gives access to BSC dApps, and connects to opBNB and Greenfield workflows. Those actions use blockchain transactions rather than only an exchange account balance.