MicroStrategy

MicroStrategy (MSTR) transformed from a traditional business intelligence software company into the world's largest corporate Bitcoin holder under the leadership of Executive Chairman Michael Saylor. Beginning in 2020, the company adopted Bitcoin as its primary treasury reserve asset and has amassed over 500,000 BTC, making it the largest corporate holder of bitcoin globally. This groundbreaking corporate strategy has turned MSTR stock into a leveraged Bitcoin play for institutional investors.

The MicroStrategy model has influenced dozens of companies worldwide to add Bitcoin to their reserves, fundamentally changing how corporations view treasury management and inflation hedging. The company's approach combines debt financing, equity raises, and convertible bonds to acquire Bitcoin, creating what Saylor calls "digital capital" that appreciates faster than traditional treasury assets while serving as a hedge against currency debasement.

At CoinDesk, we provide comprehensive MicroStrategy news covering the company's Bitcoin acquisition strategy, stock performance, and its influence on corporate Bitcoin adoption. Our reporting tracks MSTR's quarterly Bitcoin purchases, financial engineering tactics, regulatory developments affecting corporate crypto holdings, and the broader implications for traditional companies embracing cryptocurrency treasuries.

DISCLOSURE: This text was written with the assistance of AI, then reviewed by a person.

Markets

MicroStrategy Is a Timely Play on Bitcoin Halving; Initiate at Buy: Benchmark

A price target of $990 is based on the assumption that bitcoin will reach $125,000 by year-end 2025, the report said.

By Will CannyFeb 27, 2024

MicroStrategy Executive Chairman Michael Saylor (Getty Images)

Videos

MicroStrategy’s X Account Hacked, and Another Rug Pull

"CoinDesk Daily" host Jennifer Sanasie breaks down the biggest headlines impacting the crypto industry today, as traders see possibilities of a short-term correction in bitcoin's (BTC) price. Plus, the latest news in crypto crime as MicroStrategy’s X account was hacked and the Blast ecosystem experienced a rug pull event.

Feb 26, 2024

Markets

Bitcoin Tops $54K, May Run Towards $58K as Crypto Rally Resumes

Bitcoin could target $58,000 after the breakout, Swissblock analysts suggested.

By Krisztian SandorFeb 26, 2024

Finance

Michael Saylor's MicroStrategy Purchased an Additional 3K BTC, Now Holds $10B Worth

The company now has about a $3.8 billion in unrealized profit on its bitcoin stash.

By Oliver KnightFeb 26, 2024

Finance

MicroStrategy’s X Account Hacked, Leads to $440K Crypto Being Stolen: Blockchain Sleuth ZachXBT

The phishing attempt has already led to $440,000 worth of crypto being stolen.

By Parikshit MishraFeb 26, 2024

Finance

Michael Saylor Not Interested in Selling: ‘Bitcoin Is the Exit Strategy'

MicroStrategy is up billions on its bitcoin bet, but Executive Chairman Michael Saylor told Bloomberg TV there’s no reason to sell the cryptocurrency.

By Helene BraunFeb 20, 2024

MicroStrategy Executive Director Michael Saylor (CoinDesk)

Finance

Michael Saylor’s MicroStrategy Bitcoin Bet Tops $4B in Profit

The company was the owner of 190,000 bitcoins as of the end of January.

By Lyllah LedesmaFeb 15, 2024

Markets

Michael Saylor Believes Demand for Bitcoin Products Is 10x the Supply

MicroStrategy co-founder and executive chairman says his company is re-branding as a bitcoin development company during CNBC interview.

By Sam ReynoldsFeb 13, 2024

Markets

Crypto Stocks Rally Pre-Market as Bitcoin Tops $46K

Bitcoin climbed over $46,000 for the first time in nearly a month early Friday, extending its gain for the week to nearly 10%.

By Jamie CrawleyFeb 9, 2024

16:9 Stock market rally (sergeitokmakov/Pixabay)

Markets

Bitcoin ETFs (Ex-GBTC) Now Hold More BTC Than MicroStrategy

The bitcoin exchange-traded funds (ETFs) through Wednesday held a combined 192,255 bitcoin, more than 2,000 above that of MicroStrategy, the largest publicly traded holder of the cryptocurrency.

By Helene BraunFeb 8, 2024