MicroStrategy

MicroStrategy (MSTR) transformed from a traditional business intelligence software company into the world's largest corporate Bitcoin holder under the leadership of Executive Chairman Michael Saylor. Beginning in 2020, the company adopted Bitcoin as its primary treasury reserve asset and has amassed over 500,000 BTC, making it the largest corporate holder of bitcoin globally. This groundbreaking corporate strategy has turned MSTR stock into a leveraged Bitcoin play for institutional investors.

The MicroStrategy model has influenced dozens of companies worldwide to add Bitcoin to their reserves, fundamentally changing how corporations view treasury management and inflation hedging. The company's approach combines debt financing, equity raises, and convertible bonds to acquire Bitcoin, creating what Saylor calls "digital capital" that appreciates faster than traditional treasury assets while serving as a hedge against currency debasement.

At CoinDesk, we provide comprehensive MicroStrategy news covering the company's Bitcoin acquisition strategy, stock performance, and its influence on corporate Bitcoin adoption. Our reporting tracks MSTR's quarterly Bitcoin purchases, financial engineering tactics, regulatory developments affecting corporate crypto holdings, and the broader implications for traditional companies embracing cryptocurrency treasuries.

DISCLOSURE: This text was written with the assistance of AI, then reviewed by a person.

Markets

Bitcoin's early gains fade fast as prices fall back below $91,000

Risk sentiment deteriorates as safe havens outperform and equities weaken.

By James Van StratenJan 12, 2026, 4:17 a.m. ET

Markets

Bitcoin's market rhymes as identical November lows create familiar January setup

Structural demand, historical timing, and January inflection points collide in 2026.

By James Van StratenJan 8, 2026, 6:24 a.m. ET

Chess piece being moved (Ahmed/Unsplash+/Modified by CoinDesk)

Markets

Strategy’s STRC perpetual preferred stock returns to $100, may trigger more bitcoin buying

The bitcoin treasury company's perpetual preferred equity, STRC, hit $100 for the first time since early November.

By James Van StratenJan 7, 2026, 7:30 a.m. ET

Markets

Metplanet valued at three-month high relative to bitcoin holdings after MSCI decision

Select bitcoin treasury equities gained after MSCI removed near-term index exclusion risk.

By James Van StratenJan 7, 2026, 5:01 a.m. ET

Finance

Michael Saylor's Strategy catches a break from MSCI, but analysts caution fight isn’t over yet

MSCI won’t drop firms like Strategy from indexes yet, but a broader rule change may still be on the table

By Helene Braun, Will CannyJan 6, 2026, 6:16 p.m. ET

MicroStrategy Executive Chairman Michael Saylor (Marco Bello/Getty Images)

Markets

Strategy boosted bitcoin holdings and cash reserve last week

The Michael Saylor-led company added 1,287 BTC and $62 million in cash via the sale of common stock.

By James Van StratenJan 5, 2026, 8:17 a.m. ET

Strategy Executive Chairman Michael Saylor (Danny Nelson, modified by CoinDesk)

Markets

Bitcoin's breakout lifts crypto equities and miners in pre-market trading

Bitcoin pushes above $92,000 as stocks tied to crypto, AI mining, and metals rally in pre market trading.

By James Van StratenJan 5, 2026, 4:55 a.m. ET

Markets

Strategy shares register first six-month losing streak since adoption of bitcoin strategy in 2020

Crypto analyst Chris Millas has highlighted an unusually persistent slump in Strategy shares, breaking with past drawdown patterns even as the firm continued accumulating bitcoin.

By Siamak Masnavi, AI BoostJan 1, 2026, 7:45 a.m. ET