Alexandra Levis

Alexandra Levis is the founder and CEO of Arro Financial Communications, a financial marketing and PR agency skilled at distilling complex stories into winning campaigns. Her firm's clients bridge the worlds of TradFi and DeFi, including traditional asset mangers and firms in the digital asset space . Prior to establishing the agency, she developed and ran marketing and public relations campaigns at Global X Funds, an NYC-based ETF issuer, where she served as Vice President of Marketing. Levis graduated with a B.A. in International Relations from Tufts University.

Alexandra Levis

Latest from Alexandra Levis


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Death by a Thousand Pools: How Liquidity Fragmentation Threatens DeFi

Securing sustainable liquidity will be essential for DeFi's future, says Jason Hall of Turtle Club.

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Hedge Funds Going On-Chain: The “Indexification” of Active Strategies

Crypto’s influence is expanding from individual assets to the very structure of asset management, says L1’s Miguel Kudry.

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Ethereum Is What Bitcoin Was Meant to Be

The other major cryptocurrency is becoming the global settlement layer for on-chain assets, says Advantage Blockchain’s Alec Beckman.

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Institutions Drive Bitcoin Dominance: Q1 2025 Crypto Market Analysis

A report by CoinDesk Indices provides a detailed analysis of the crypto market’s recent performance and the significant shift being driven by institutions. Dive into the results with CoinDesk’s Joshua de Vos and Jacob Joseph.

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Investor Survey Reveals Innovation Drives Demand for Digital Assets

A survey uncovers institutional investor sentiment and planned adoption of digital assets. Dive into the results with EY-Parthenon’s Prashant Kher.

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Tax-Loss Harvesting for Multi-Asset Crypto Portfolios: A Primer

Systematic moves can unlock tax savings for direct index-style crypto portfolios, says Truvius’ Connor Farley.

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5 Crypto Tax Mistakes That Could Trigger an IRS Audit

Be wary of these common errors that can trip up crypto investors, says Saim Akif.

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Depositary Receipts: A Critical Direct Bridge Between Crypto and TradFi

Crypto-focused ADRs could drive institutional adoption, serving as the key to unlocking the next stage of growth for digital assets, says RDC’s Ankit Mehta.

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Why There's More to BNB Than Meets the Eye

Many investors dismiss BNB as simply "the Binance coin," but that designation fails to recognize the potential arising from its broader value unlock, says Osprey Funds’ Matt Gerics.

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Bitcoin: Where Does It Go Now?

Despite recent drops in the crypto market, which could be attributed to the uncertainty around tariffs, spot bitcoin ETF outflows, and crypto-specific events, investors with a long-term conviction in bitcoin may see this as an opportune time to add further to their overall holdings, says eToro’s Simon Peters.

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