Alexandra Levis

Alexandra Levis is the founder and CEO of Arro Financial Communications, a financial marketing and PR agency skilled at distilling complex stories into winning campaigns. Her firm's clients bridge the worlds of TradFi and DeFi, including traditional asset mangers and firms in the digital asset space . Prior to establishing the agency, she developed and ran marketing and public relations campaigns at Global X Funds, an NYC-based ETF issuer, where she served as Vice President of Marketing. Levis graduated with a B.A. in International Relations from Tufts University.

Alexandra Levis

Latest from Alexandra Levis


CoinDesk Indices

Why the Market Needs a Rules-Based Benchmark for Centralised Exchanges

Joshua de Vos of CoinDesk Data shares the April 2025 edition of the Exchange Benchmark report which sheds light on which exchanges operate at institutional standards and those still falling short.

 A block from

CoinDesk Indices

The Case for Digital Asset Treasury Companies

Digital asset treasury companies, at least those underpinned by end game-winning assets and the right strategy, create tremendous shareholder value and may be the best way to invest in digital assets for many investors, says Upexi’s Brian Rudick.

Travelers in train station

CoinDesk Indices

Branded and Established Stablecoins Are Not Competitors; They’re a Power Combo

Branded and established stablecoins win when they work together, writes Bastion CEO Nassim Eddequiouaq.

White and gold ceramic unicorn figure

CoinDesk Indices

The Convergence of TradFi and Digital Asset Markets – A Maturing Ecosystem

The institutionalization of digital assets and its convergence with traditional financial systems is not a passing trend, but a structural realignment of markets, says Hunting Hill Global Capital’s Adam Guren.

Curved stairs lead to tall city building

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CoinDesk Indices

From Steam Engines to Ethereum Staking: How Insurance Enables Innovation

Insuring validator yields opens doors to financial products once deemed too risky, writes CoinFund’s Christopher Perkins and market infrastructure expert Finbarr Hutcheson.

Steam engine (CoinDesk Archvies)

CoinDesk Indices

From Hype to Reality: 2025’s Emerging Innovations in DePIN and AI

The journey from hype to reality in DePIN and AI shows that genuine innovation lies in solving real-world problems with practical and efficient solutions, says Bullish Capital Management’s Sylvia To.

CoinDesk

CoinDesk Indices

Crypto’s Market Penetration Tipping Point

Crypto is expected to cross the 10% threshold of adoption in 2025, marking the transition from niche to mainstream, says Psalion's Alec Beckman.

Dominoes + Egg

CoinDesk Indices

Tokenization is Full Steam Ahead… with Tracks Still Needing to be Built

STM.co’s Jason Barraza shares TokenizeThis 2025 key takeaways on RWA tokenization momentum and the remaining challenges to address.

Train Tracks Lot

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CoinDesk Indices

A Pre-Consensus Lift Amidst Lingering Recession Whispers

Following weeks of turbulence, a shift in sentiment sparked a notable crypto rally coinciding with CoinDesk's Consensus conference in Toronto, creating an atmosphere of optimism and good vibes, says CoinDesk Indices’ Andy Baehr.

CoinDesk

CoinDesk Indices

The Market Reaction to Trump's Tariffs Signals a Broader Acceptance of Bitcoin's ‘Digital Gold’ Narrative

The response of bitcoin prices to the destabilizing announcement of U.S. tariffs in April suggests the digital asset may be achieving one of its fundamental promises, says Hashdex’s Gerry O’Shea.

New York City Bridge

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