Sports

Portland Trail Blazers to Wear NBA's First Crypto Ad Patch (Sorry, PayPal)
The StormX deal is just the latest example of crypto companies going all-in on sports sponsorships.

Tom Brady, Gisele Bündchen Become Part Owners of FTX
The financial terms of the long-term partnership with Sam Bankman-Fried’s trading empire were not disclosed.

FTX Strikes Sponsorship Deal With MLB, Umpires to Wear Crypto Exchange's Logo
Sam Bankman-Fried’s FTX is doubling down on sports sponsorships.

NASCAR Driver to Be Paid Entirely in Crypto in Voyager Sponsorship Deal
Voyager Digital is sponsoring Landon Cassill in a 19-race deal. He’ll be paid in a portfolio led by litecoin.

If LaMelo Ball Wins NBA Rookie of the Year, This NFT Gets Rarer
Ball’s collaboration with Ether Cards and Chainlink brings “dynamic” NFTs to the forefront of the growing sports collectibles market.

The First Bitcoin-Sponsored Racing Car to Debut at Indy 500
The sponsorship is among the latest examples of cryptocurrency and professional sports mixing.

Sean Culkin, Latest NFL Player to Announce Bitcoin Salary, Cut From Chiefs
The tight end's tenure in Kansas City ended before it even began.

Crypto.com Becomes Official Sponsor of Italy’s Soccer Cup Final
The crypto exchange is sponsoring the Coppa Italia final between Atalanta and Juventus on May 19.

New York Giants Ink Sponsorship Deal With Grayscale in NFL First
The tie-up also involves “educational seminars on cryptocurrencies for Giants personnel.”

Oakland A's Make MLB's First Dogecoin Ticket Sale
The pro baseball team had announced it was selling two-seat pods for 100 DOGE for its series with the Toronto Blue Jays.

