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Google Will Only Take Ads From FinCEN-Registered or Chartered Crypto Exchanges, Wallets

Effective Aug. 3, anyone seeking to advertise those products to U.S. customers will have to be registered with FinCEN or a federal or state chartered bank.

Updated Sep 14, 2021, 1:05 p.m. Published Jun 2, 2021, 5:17 p.m.
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Google is tightening its restrictions on those seeking to pitch cryptocurrency exchanges and wallets to U.S. customers.

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  • Effective Aug. 3, anyone seeking to advertise those products to U.S. customers will have to be registered with the U.S. Treasury's Financial Crimes Enforcement Network (FinCEN) or a federal or state chartered bank regulator Google announced.
  • All prior certifications by Google will be revoked at that time.
  • No changes were announced for other regions.

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Pudgy Penguins: A New Blueprint for Tokenized Culture

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Pudgy Penguins is building a multi-vertical consumer IP platform — combining phygital products, games, NFTs and PENGU to monetize culture at scale.

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Pudgy Penguins is emerging as one of the strongest NFT-native brands of this cycle, shifting from speculative “digital luxury goods” into a multi-vertical consumer IP platform. Its strategy is to acquire users through mainstream channels first; toys, retail partnerships and viral media, then onboard them into Web3 through games, NFTs and the PENGU token.

The ecosystem now spans phygital products (> $13M retail sales and >1M units sold), games and experiences (Pudgy Party surpassed 500k downloads in two weeks), and a widely distributed token (airdropped to 6M+ wallets). While the market is currently pricing Pudgy at a premium relative to traditional IP peers, sustained success depends on execution across retail expansion, gaming adoption and deeper token utility.

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Trump family-backed American Bitcoin lifts bitcoin holdings to nearly 5,900 coins

Eric Trump speaks at Consensus 2025 in Toronto (CoinDesk)

What to know:

  • American Bitcoin, backed by members of the Trump family, has increased its bitcoin reserves to about 5,843 BTC, making it the 18th-largest corporate holder of the cryptocurrency.
  • Shares rose about 2% in premarket trading Tuesday but remain down roughly 11% for the year, as the miner, majority-owned by Hut 8, joins peers in treating bitcoin as a long-term balance-sheet asset despite recent price weakness.