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Google Will Only Take Ads From FinCEN-Registered or Chartered Crypto Exchanges, Wallets

Effective Aug. 3, anyone seeking to advertise those products to U.S. customers will have to be registered with FinCEN or a federal or state chartered bank.

Updated Sep 14, 2021, 1:05 p.m. Published Jun 2, 2021, 5:17 p.m.
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Google is tightening its restrictions on those seeking to pitch cryptocurrency exchanges and wallets to U.S. customers.

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  • Effective Aug. 3, anyone seeking to advertise those products to U.S. customers will have to be registered with the U.S. Treasury's Financial Crimes Enforcement Network (FinCEN) or a federal or state chartered bank regulator Google announced.
  • All prior certifications by Google will be revoked at that time.
  • No changes were announced for other regions.

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Pudgy Penguins: A New Blueprint for Tokenized Culture

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Pudgy Penguins is building a multi-vertical consumer IP platform — combining phygital products, games, NFTs and PENGU to monetize culture at scale.

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Pudgy Penguins is emerging as one of the strongest NFT-native brands of this cycle, shifting from speculative “digital luxury goods” into a multi-vertical consumer IP platform. Its strategy is to acquire users through mainstream channels first; toys, retail partnerships and viral media, then onboard them into Web3 through games, NFTs and the PENGU token.

The ecosystem now spans phygital products (> $13M retail sales and >1M units sold), games and experiences (Pudgy Party surpassed 500k downloads in two weeks), and a widely distributed token (airdropped to 6M+ wallets). While the market is currently pricing Pudgy at a premium relative to traditional IP peers, sustained success depends on execution across retail expansion, gaming adoption and deeper token utility.

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Top stablecoins shrink as crypto cash flees, posing risk to bitcoin's bounce

(USDC)

USDC leads the decline in the market cap of top stablecoins, posing risk to crypto market valuations.

What to know:

  • The combined market value of leading stablecoins USDT and USDC has fallen to about $257.9 billion, with USDC leading the decline.
  • The shrinkage suggests investors are cashing out to traditional currency rather than staying in crypto, which could weaken or slow price rebounds for bitcoin and other tokens.