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Dari Wall Street ke Piala Dunia: Bagaimana Sepak Bola Menjadi Gerbang Terbesar Crypto

Seiring institusi-institusi meletakkan dasar untuk adopsi kripto yang lebih luas dari atas ke bawah, hal ini direspons oleh meningkatnya minat dari para penggemar sepak bola dari bawah ke atas.

Soccer ball (Unsplash/Peter Glaser/Modified by CoinDesk)

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Super Bowl LVII Won't Be a 'Crypto Bowl' Like Last Year

In 2022, crypto companies spent a combined $54 million on Super Bowl ads, according to MediaRadar. This year, expensive crypto ads with famous faces won't be part of the big football game broadcast. "Brands are weary to associate themselves with crypto...whether it's fair or not," said Adweek Senior Reporter Patrick Kulp. He shares more insights into the lack of crypto ads this year.

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