Bryan Benson

Bryan Benson is the Chief Executive Officer and Director of Strategy at Aurum, a Web3 focused digital asset platform that aims to expand secure access to cryptocurrencies and on chain financial products. With more than 27 years of experience across traditional finance, fintech, and blockchain, he is known for bridging institutional standards with decentralized technologies. Prior to Aurum, Benson served as Director of Latin America for Binance, where he played a central role in expanding crypto adoption in emerging markets.

Overview

Benson is regarded as a Web3 pioneer whose career spans multiple market cycles and technology shifts. His work has ranged from traditional capital markets and structured finance to hands on leadership in crypto exchanges and digital asset platforms. At Aurum, he focuses on strategic growth, product direction, and institutional relationships, with an emphasis on creating scalable infrastructure that enables broader access to digital assets while staying aligned with regulatory expectations and risk management standards.

Career and Background

Over nearly three decades, Benson has built a career at the intersection of finance, technology, and emerging markets. His background includes roles in established financial institutions as well as growth stage fintechs, giving him familiarity with both legacy market structure and the operational realities of building new platforms. This mix of experience has shaped his approach to digital assets, which combines a focus on robust governance and compliance with a willingness to experiment with new business models enabled by blockchain technology.

Before joining Aurum, Benson became widely known in the crypto industry through his leadership at Binance, one of the world’s largest cryptocurrency exchanges. As Director of LATAM, he helped expand the exchange’s presence across Latin America, working on market entry, local partnerships, and user growth. That experience exposed him to diverse regulatory environments and varying levels of financial inclusion, reinforcing his interest in using crypto infrastructure to serve underbanked and rapidly digitizing economies.

Role at Aurum

At Aurum, Benson oversees strategy and execution for a platform that positions itself as a gateway to digital assets for both retail and institutional participants. His responsibilities include setting long term product direction, designing market expansion plans, and aligning technology roadmaps with user needs and regulatory developments. Under his leadership, Aurum focuses on providing secure access to cryptocurrencies, yield bearing products, and other on chain opportunities, while emphasizing transparency and risk controls.

Strategically, Benson’s mandate is to scale Aurum from a niche Web3 platform into a broader ecosystem for digital asset management. This involves building partnerships with liquidity providers, custody solutions, and banking channels, as well as refining user experience so that complex Web3 functionality can be accessed through familiar financial interfaces. The goal is to make it easier for investors to hold, transact, and allocate into digital assets without needing deep technical expertise.

Bridging Traditional and Decentralized Finance

A recurring theme in Benson’s career is the effort to bridge traditional and decentralized finance. Drawing on his institutional background, he advocates for standards in areas such as onboarding, compliance, and risk disclosure that are familiar to professional investors but adapted to the realities of on chain markets. At the same time, he emphasizes the advantages of decentralized infrastructure, such as 24/7 settlement, programmable assets, and global accessibility.

Within Aurum’s strategy, this bridge takes concrete form in products that connect fiat rails to digital assets, offer yield or structured exposure sourced from on chain markets, and package them in formats that can be integrated into existing portfolios. By positioning Aurum as a connector between centralized and decentralized systems, Benson aims to create pathways for both experienced crypto users and newcomers who are more accustomed to traditional brokerage or banking platforms.

Focus on Emerging Markets and Access

Benson’s previous work in Latin America continues to inform his approach at Aurum. Having overseen crypto expansion in markets with high inflation, currency volatility, and uneven access to banking services, he views digital assets as tools that can complement, rather than immediately replace, existing financial infrastructure. His strategy emphasizes building local partnerships, respecting regional regulatory frameworks, and tailoring products to diverse user bases that range from first time crypto users to professional traders.

This focus on emerging markets is closely tied to Aurum’s goal of expanding access to assets such as Bitcoin and other leading cryptocurrencies. By focusing on usability, onboarding support, and risk education, Benson aims to lower barriers for investors who have historically been excluded from global capital markets or who face limited options for protecting savings and participating in digital economies.

Market Impact and Industry Relevance

Within the broader digital asset ecosystem, Bryan Benson represents a category of leaders who have navigated both institutional finance and early stage Web3 ventures. His tenure at Binance and his role at Aurum position him as a connector between large scale exchanges, new DeFi architectures, and more regulated, compliance oriented models of digital asset management. For investors and industry observers, his work offers a case study in how experienced finance executives are shaping the evolution of Web3 platforms and the convergence of traditional and decentralized finance.

As Aurum continues to develop its product suite and expand across regions, Benson’s ability to balance innovation with regulatory and operational discipline will likely remain central to the platform’s trajectory. His focus on practical use cases, investor access, and institutional grade infrastructure makes him a notable figure in the ongoing effort to integrate digital assets into the global financial system.

• Aurum Chief Executive Officer