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JPMorgan Discusses $600B in Potential New Bitcoin Demand

MassMutual’s $100M BTC investment has the potential to open a massive new investment category, according to analysts.

Updated Sep 14, 2021, 10:42 a.m. Published Dec 14, 2020, 8:00 p.m. 1 min read
Breakdown 12.14 - bitcoin demand

MassMutual’s $100M BTC investment has the potential to open a massive new investment category, according to analysts.

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This episode is sponsored by Crypto.com and Nexo.io.

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Today on the Brief:

  • First COVID-19 vaccines roll out in the U.S.
  • Are IPOs the new ICOs?
  • U.S. Treasury and other federal departments hacked

Our main discussion: A massive new category of bitcoin demand?

Last week, when MassMutual announced its $100 million buy, NLW explored whether it would be the beginning of a trend for other insurance companies. A recent note from JPMorgan analysts suggests that even a 1% allocation by that category of company in major markets in the U.S., Europe and Japan could represent $600 billion of new demand.

NLW also discusses recent comments from long-term institutional bitcoin and crypto bulls including Chamath Palihapitiya and Abigail Johnson.

See also: MassMutual’s Bitcoin Buy May Presage $600B Institutional Flood: JPMorgan

For more episodes and free early access before our regular 3 p.m. Eastern time releases, subscribe with Apple Podcasts, Spotify, Pocketcasts, Google Podcasts, Castbox, Stitcher, RadioPublica, iHeartRadio or RSS.

Note: The views expressed in this column are those of the author and do not necessarily reflect those of CoinDesk, Inc. or its owners and affiliates.

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