Most Influential 2021: Naveen Jain

He created a global identity solution using emojis.

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(Adam B Levine/Pixelmind.ai)
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Co-founder of Yat Labs, Naveen Jain essentially built a global identity solution using emojis, and one being leveraged by many in the crypto industry and celebrities including Ke$ha and Questlove.

Like many crypto projects, the aim is censorship resistance, a form of identity based on three emoji to represent an online identity that can follow you around the web.

Still in its beginning phases – the project leaders don’t even know if they want to bring in a blockchain – Yat has lessons for anyone building today: Even serious ideas, like the internet’s naming convention, can be fun.

The Complete List:CoinDesk’s Most Influential 2021

(Kevin Ross/CoinDesk)
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Diversified RWA stablecoins sustain 5-7% yield from real credit as crypto funding compresses to ~4%. GENIUS pushes yield off-chain; TAM grows to $4B in 3 years.

Why it matters:

Diversified RWA stablecoins sustain 5-7% yield from real credit as crypto funding compresses to ~4%. GENIUS pushes yield off-chain; TAM grows to $4B in 3 years.