Sports
NBA sponsorships hit record high of $1.6B on the back of crypto, tech deals
NBA sponsorships hit a record high thanks to crypto deals, reaching $1.6 billion in the 2021-22 season.
Zeynep Geylan 2 min read
Sports News
Read sports and crypto news covering fan tokens, sponsorships, athlete partnerships, gaming crossovers, and Web3 sports initiatives.
Coverage footprint 0.3%
News sentiment 50 /100
Top Sports Stories
Metaverse
Qatar hosts the first metaverse FIFA gaming tournament
The best player in the first EA Sports FIFA 22 Champions Cup hosted in Qatar will walk away with $25,000.
Sports
Manchester City to celebrate clubs iconic moments with NFT collectibles
Premier football club, Manchester city partners with Animoca Brands Quidd marketplaces for unique collection of NFTs.
Latest Sports News & Analysis
NFTs
Sorare partners with Major League Baseball to launch fantasy NFT Game
Major League Baseball and MLB players partner with Sorare to launch fantasy game
Sports
Chelsea’s new shirt sponsor is a crypto platform
Chelsea becomes the second club in the English premier league to have a cryptocurrency platform as one of its main sponsors.
Crime
Mining Capital Coin CEO charged with $62M crypto fraud
Mining Capital Coin CEO Luiz Capuci Jr. faces multiple charges and may be sentenced to up to 45 years in prison if convicted on all counts.
Partnerships
Algorand signs a sponsorship deal with FIFA; ALGO surges 20%
This partnership will see Algorand become this year’s World Cup regional supporter in North America and Europe.
Sports
Liverpool FC in talks with unnamed crypto firm over £70M sponsorship deal
Liverpool Football Club is in talks with an as yet unknown crypto exchange for its main shirt sponsorship, but do fans want association with crypto at their clubs?
NFTs
Liverpool Football Club’s foray into NFTs branded a disaster
The LFC Heroes Club Collection auction ended this week with around 94% of the available NFTs unsold. A look at the public feedback towards the project shows the average fan isn't interested.
