Maximiliano Stochyk Duarte is the Head of Sales at CoinTerminal a Web3 fundraising platform that supports token launches and on-chain capital formation for early stage crypto projects. Active in the digital asset space since 2014, he is known for combining go-to-market strategy, institutional style sales processes, and tokenomics advisory to help founders move from early concept to investor-ready execution.
Overview
Stochyk is a Web3 GTM strategist and sales leader whose work focuses on the commercial and operational foundations of successful token launches. At CoinTerminal, he oversees deal sourcing, sales pipelines, and the coordination between fundraising, product, and marketing teams for pre-TGE projects. His role places him at the intersection of founders, investors, exchanges, and infrastructure providers, where he helps align incentives and structure token sales that can scale beyond initial demand.
With experience across multiple market cycles, he has contributed to tens of millions of dollars in fundraising and has helped projects reach significant total value locked (TVL). His background spans deal-making, investor relations, outbound systems, and the commercial logic that underpins token design and launch strategy.
Career and Background
Stochyk entered the crypto space in 2014, during a period when digital assets were still emerging as a distinct asset class. Over time he developed expertise in both trading and project-side activities, gaining exposure to token economics, liquidity dynamics, and the evolving role of centralized exchanges and on-chain protocols.
Across his career, he has worked closely with founders and early teams to refine business models, define target markets, and prepare projects for engagement with professional investors and launch platforms. This has involved building and refining outbound sales systems, designing investor outreach strategies, and helping teams communicate complex technical roadmaps in a way that resonates with both retail and institutional participants.
Role at CoinTerminal
As Head of Sales at CoinTerminal, Stochyk leads the commercial engine of one of the sector’s more established on-chain fundraising platforms. CoinTerminal reports over 650,000 users, more than 100 initial DEX offerings (IDOs), and approximately $2.2 billion in connected assets, positioning it as a hub for token generation events and early stage liquidity. Within this context, he is responsible for bringing pre-TGE projects into the pipeline and guiding them through the process of preparing for a public or semi-public token sale.
His responsibilities include:
- Identifying and sourcing promising early stage projects for potential IDOs and structured fundraising rounds.
- Leading token sale negotiations and commercial terms between projects, the platform, and relevant counterparties.
- Coordinating with product managers and internal teams to ensure projects follow clear milestones and launch playbooks.
- Aligning go-to-market strategy with token distribution, marketing campaigns, and post-listing liquidity plans.
Stochyk has structured and closed multi-million dollar agreements, improved internal sales operations, and contributed to standardized processes that make CoinTerminal’s fundraising pipeline more predictable and scalable.
Fundraising, Token Launches, and DeFi
Beyond sales management, Stochyk plays an advisory role for teams preparing to enter competitive markets. He works with founders on token metrics, vesting structures, and launch readiness, with an eye toward building sustainable liquidity rather than purely speculative activity. This includes guidance on valuation, allocation between retail and strategic investors, and how token economics interact with protocol usage and incentives.
His experience extends into decentralized finance (DeFi), where he has helped projects reach up to $500 million in TVL across different ecosystems. By focusing on both capital raising and product usage, he aims to ensure that fundraising campaigns are tied to real protocol activity, not just one-off events. This perspective is important for teams seeking to build long term communities and credible governance structures around their tokens.
Ecosystem Relationships and Collaborations
Stochyk has worked with or alongside teams and leaders connected to major exchanges and protocols, including Binance, OKX, KuCoin, Arbitrum, AAVE, and Polygon. These interactions typically involve aligning launch strategies with listing roadmaps, understanding the expectations of centralized and decentralized venues, and integrating liquidity and market making considerations into a project’s broader strategy.
Within CoinTerminal’s network, he contributes to building relationships with investors, market makers, and infrastructure providers who support IDOs and post-launch token performance. His investor relations work spans initial discovery, ongoing communication, and feedback loops that help founders adjust their plans in response to market conditions and investor appetite.
Market Relevance and Industry Impact
In the broader context of Web3, Stochyk represents a class of operators focused on the commercial and structural side of token launches rather than solely technical innovation. His emphasis on outbound sales systems, disciplined processes, and clear commercial logic responds to a market where capital is more selective and where projects are expected to demonstrate credible paths to adoption and revenue.
By combining sales leadership with hands-on advisory on token design, exchange readiness, and BD strategy, Maximiliano Stochyk Duarte plays a key role in how early stage crypto projects move from concept to market, and how on-chain fundraising platforms like CoinTerminal position themselves within the evolving landscape of digital asset capital formation.
