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Article Crypto
Bad tokenomics kill good projects (here’s how to improve them)
Blue-chip projects are stumbling due to avoidable token design flaws, threatening their long-term viability.
Contributor Principal consultant and Founder • Iinuma.io
Arthur Iinuma
Arthur Iinuma is the Principal consultant and founder of Iinuma.io a token sale consultancy. His services have been leveraged in over 20 token offerings. He has been an advisor to several publicly-traded crypto and non-crypto companies and has created token economic models that have scaled to over $1 billion in market capitalization. In 2…
Arthur Iinuma is the Principal consultant and founder of Iinuma.io a token sale consultancy. His services have been leveraged in over 20 token offerings. He has been an advisor to several publicly-traded crypto and non-crypto companies and has created token economic models that have scaled to over $1 billion in market capitalization. In 2009, Arthur co-founded a 70-person software and blockchain services agency based in Los Angeles, California which he runs today. Prior to that he ran a private equity consultancy, was a FINRA-licensed trader at Morgan Stanley and a VP at UBS Financial Services. This year marks his 22nd year in professional consulting. Author Stats
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Since May 2025
Last Active May 24, 2025
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