Vugar Usi Zade Discusses the Future of Crypto in Canada and Bitget’s Plans for Growth | Ep. 385

In a recent interview on the Cryptonews Podcast, Vugar Usi Zade, COO of Bitget, shared insights into the evolving cryptocurrency landscape in Canada, Bitget’s unique offerings, and the exchange’s commitment to educating Canadians on crypto.

With a rich background spanning roles at major brands like Facebook, Coca-Cola, and Twitter, and significant experience in blockchain as former CMO at Beincrypto, Usi Zade brings a strategic perspective to Bitget’s expansion into new markets.

Crypto Adoption in Canada: A Long-Term Investment Focus

Usi Zade sees Canada as a promising market for cryptocurrency adoption, noting that Canadians approach crypto as a long-term investment rather than a tool for quick, high-risk returns. “Canada has a special place in our agenda,” Usi Zade explained, adding that Canadians are well-informed investors looking for calculated, stable strategies. He compared Canada’s approach to other regions, where crypto adoption may be driven by economic instability or inflation.

With Canadian house prices high and financial stability increasingly difficult to achieve, Usi Zade believes crypto offers Canadians a valuable alternative investment vehicle.

“Crypto gives extra breadth or extra opportunities for people who want to do something beyond the ordinary.”

Bitget’s Education and Onboarding Strategy

A key part of Bitget’s Canadian strategy focuses on education and a smooth onboarding process. Usi Zade emphasizes that newcomers to crypto should first understand the ecosystem before diving into trading. “Our main responsibility is to onboard users smoothly and securely,” he stated, stressing the importance of users understanding risks and safe practices, such as avoiding phishing attacks.

Bitget’s user-friendly interface and education-focused tools make it easier for beginners to start their crypto journeys safely. “The best education is self-research,” Usi Zade noted, encouraging Canadians to explore crypto at their own pace.

Unique Offerings: Copy Trading and Pre-Market Opportunities

Bitget sets itself apart in the market through its innovative copy trading platform, which allows users to replicate successful trades by experienced traders. “It’s an easy way to start trading for average users,” Usi Zade explained, highlighting that the platform offers bot trading and automated strategies for those who prefer a hands-off approach.

Additionally, Bitget’s pre-market offerings allow users to access new projects before they hit mainstream exchanges, a feature designed for those seeking unique investment opportunities.

Vugar Usi Zade on Bitget’s Partnership with LaLiga and Broader Goals

Bitget recently launched a major partnership with LaLiga, Spain’s top football league, which will showcase the exchange to a global audience. Usi Zade expressed excitement about the collaboration, noting that Bitget fans will even have the chance to play in a stadium with LaLiga stars.

Additionally, the partnership includes educational initiatives with LaLiga’s business school, where Bitget aims to teach future professionals about blockchain technology.

Bitget’s expansion into Canada and its commitment to user education and secure trading platforms highlight its unique approach in the evolving crypto industry. As Usi Zade said:

You can watch the full interview here.

“Crypto is a way that can change our lives and make it easy for everyone to earn, spend, and invest.”

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About Vugar Usi Zade

Vugar is an award-winning senior manager and communications expert with 15 years of progressive hands-on experience spanning Fortune 500 giants to dynamic startups, currently serving as Chief Operating Officer at Bitget.

A stalwart in the Web3 and blockchain arena, Vugar previously assumed the role of Chief Marketing Officer at Beincrypto, leaving an indelible mark on the industry. His journey extends to co-founder and board levels, where he adeptly crafted brands and ushered in compelling products, contributing to the success of a “unicorn” MarTech startup. Vugar held senior positions at renowned brands such as Carlsberg, Facebook, Danone, Coca-Cola, Twitter, SONY, and more, showcasing his versatility and strategic insight. Having also lent his expertise as a senior consultant at Bain & Company, Vugar focused on Web3, blockchain technologies, and private equity, further solidifying his standing as a seasoned professional in the field.

An Edward S. Mason Fellow, Vugar holds a master’s degree from Harvard University and a post-graduate degree in Economics from Saïd Business School, University of Oxford. Vugar passionately hosts a popular crypto podcast, the “Usi Talk,” delving into technology, Web3, AI, and Blockchain.