Share this article

Blockchain Initiatives Have Been Adopted by 60% of Fortune 500 Companies: Coinbase Survey

The crypto exchange surveyed Fortune 500 company execs and decision makers at small and medium-sized firms in the U.S. to assess crypto adoption trends.

Updated Jun 10, 2025, 1:28 p.m. Published Jun 10, 2025, 1:00 p.m.
Coinbase. (appshunter.io/Unsplash)
Blockchain initiatives have been adopted by 60% of Fortune 500 companies: Coinbase survey. (Unsplash)

What to know:

  • Sixty percent of Fortune 500 companies are working on blockchain projects, a Coinbase survey showed.
  • The survey noted that a third of small and medium sized firms in the U.S. are now using crypto, double the number seen in 2024.
  • More than 80% of institutional investors plan to increase their exposure to crypto this year, the report said.

The future of money has arrived, with 60% of Fortune 500 companies actively working on blockchain initiatives, digital asset exchange Coinbase (COIN) said in its second quarter State of Crypto report published Tuesday.

Stablecoin usage is exploding with a 54% growth in supply year-on-year, more than one third of small and medium sized businesses (SMB) are using crypto, and 60% of Fortune 500 companies are working on blockchain projects, the report said.

STORY CONTINUES BELOW
Don't miss another story.Subscribe to the Crypto Daybook Americas Newsletter today. See all newsletters

Adoption is expected to continue to grow. Twenty percent of Fortune 500 executives said that onchain initiatives were a key part of their company's strategy moving forward, and more than 80% of institutional investors plan to increase their exposure to crypto this year.

Forty-six percent of small and medium businesses who don't use crypto are planning to start using it in the next three years, the report said, and 82% of these companies were of the view that usage of this technology could help address some of their "financial pain points."

Still, for crypto to reach its full potential, greater regulatory clarity is needed. 90% of F500 execs surveyed said that clear crypto regulation in the U.S. is needed to support innovation.

Coinbase used third-party research firms to survey 100 Fortune 500 executives about their adoption of Web3, and 251 decision-makers at small and medium-sized businesses in April. It also analysed web3 initiative activity by Fortune 100 companies between 2020 and 2025.

Read more: Global Crypto Ownership Increased in 2025, Led by the UK, Gemini Survey Reveals

More For You

KuCoin Hits Record Market Share as 2025 Volumes Outpace Crypto Market

16:9 Image

KuCoin captured a record share of centralised exchange volume in 2025, with more than $1.25tn traded as its volumes grew faster than the wider crypto market.

What to know:

  • KuCoin recorded over $1.25 trillion in total trading volume in 2025, equivalent to an average of roughly $114 billion per month, marking its strongest year on record.
  • This performance translated into an all-time high share of centralised exchange volume, as KuCoin’s activity expanded faster than aggregate CEX volumes, which slowed during periods of lower market volatility.
  • Spot and derivatives volumes were evenly split, each exceeding $500 billion for the year, signalling broad-based usage rather than reliance on a single product line.
  • Altcoins accounted for the majority of trading activity, reinforcing KuCoin’s role as a primary liquidity venue beyond BTC and ETH at a time when majors saw more muted turnover.
  • Even as overall crypto volumes softened mid-year, KuCoin maintained elevated baseline activity, indicating structurally higher user engagement rather than short-lived volume spikes.

More For You

Bitcoin dips, but quickly recovers as U.S. captures Venezuela's Maduro

Nicolas Maduro

The U.S. overnight launched a military strike against Venezuela, capturing President Nicolas Maduro and his wife and extracting them from the country.

What to know:

  • The U.S. captured Venezuelan President Nicolas Maduro and his wife after a brief military operation Saturday morning, according to President Trump.
  • Crypto prices suffered a brief, modest drop on the first reports of the military action, but have since recovered.