Share this article

Atari Plans November Premiere for Video Game Cryptocurrency

Atari's self-styled entertainment payments token has been in the works since early 2018.

Updated Sep 14, 2021, 10:03 a.m. Published Oct 1, 2020, 9:06 p.m.
Atari

The Atari Group, the company behind such classic video games as Pac-Man and Pong, will begin publicly selling its Atari Token (ATRI) cryptocurrency in early November.

STORY CONTINUES BELOW
Don't miss another story.Subscribe to the Crypto Daybook Americas Newsletter today. See all newsletters

  • ATRI is a self-styled entertainment industry payment method in the form of an ERC-20 token atop the Ethereum blockchain. It's been in the works since at least early 2018.
  • Crypto casinos, "blockchain games" and the video game distribution platform Ultra.io will be among the utility token's earliest use cases, said Atari's blockchain subsidiary, Atari Chain.
  • The game maker said it will reap 35% of ATRI sales revenue. Issuance partner ICICB Group, a fintech whose only public client is Atari, stands to take the rest.
  • The token will list on Bitcoin.com and Atari's own crypto exchange at the close of the public sale.
  • Investors and game players have bought $1.5 million in ATRI tokens through two private pre-sales that priced the token at $0.08 cents, Atari said. A third pre-sale is ongoing.
  • Cointelegraph reports U.S citizens will not be able to take part in the sale.

Read more: Game Maker Atari Is Planning to Launch Its Own Cryptocurrency

More For You

Protocol Research: GoPlus Security

GP Basic Image

What to know:

  • As of October 2025, GoPlus has generated $4.7M in total revenue across its product lines. The GoPlus App is the primary revenue driver, contributing $2.5M (approx. 53%), followed by the SafeToken Protocol at $1.7M.
  • GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month.
  • Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B.

More For You

Bitcoin gets 'base case' price target of $143,000 at Citigroup

Bitcoin (TheDigitalArtist/Pixabay)

The Wall Street bank said its bitcoin forecast relies on further crypto ETF inflows and a continued rally in traditional equity markets.

What to know:

  • Citigroup's base case for bitcoin (BTC) is a rise to $143,000 in 12 months.
  • Analysts highlight $70,000 as key support, with the potential for a sharp rise due to revived ETF demand and positive market forecasts.
  • The bear case sees bitcoin falling to $78,500 amid a global recession, while the bull case predicts a rise to $189,000 due to increased investor demand.