Share this article
Crypto Miner Hut 8 Teams Up With Enthusiast Gaming for Multi-Year Partnership
The deal will enable Hut 8 to reach Enthusiast Gaming’s 300 million-strong audience and provide data center hosting.
By Aoyon Ashraf
Updated May 11, 2023, 5:58 p.m. Published Mar 2, 2022, 1:22 p.m.
Canadian crypto miner Hut 8 signed a multi-year strategic partnership with gaming entertainment company Enthusiastic Gaming to collaborate on new experiences and content, and data center hosting.
“As ambitious leaders at the intersection of gaming and digital asset mining, Enthusiast Gaming and Hut 8 will collaborate on new experiences and content within mobile and blockchain gaming, Web 3, [non-fungible tokens], and cryptocurrency,” according to a statement. Hut 8 will also provide “critical infrastructure support” by hosting Enthusiast Gaming in its data centers.
STORY CONTINUES BELOW
Don't miss another story.Subscribe to the Crypto Daybook Americas Newsletter today. See all newsletters
The new partnership will allow Hut 8’s content to be integrated across Enthusiast Gaming’s flywheel of communities, games, and experiences. “In the near term, we anticipate the benefits to Hut 8 will include connecting with an expanded crypto-savvy audience and potential new customers, while generating incremental revenue by hosting Enthusiast Gaming on our infrastructure,” Hut 8 CEO Jaime Leverton told CoinDesk in an email.
The gaming sector is rapidly changing as the number of video gamers globally is quickly approaching 3 billion with a projected 5%-7% compound annual growth rate (CAGR) over the next few years, according to research by Messari. The gaming sector generated $175 billion in revenue last year and is expected to reach $269 billion by 2025, the report said.
Moreover, blockchain gaming has seen a rapid user adoption, while investors continue to pour money into the sector. In January alone, $1 billion was invested in blockchain games, on top of $4 billion already raised in 2021, according to the data tracker DappRadar.
“We’re excited to host Enthusiast Gaming in our data centers and collaborate on new experiences and content that will connect us to their audience of 300 million Gen Z and millennial viewers, the majority of whom are crypto-savvy,” said Jaime Leverton, CEO of Hut 8.
To kick off the deal, Hut 8 will be featured as a presenting sponsor for a significant upcoming update to its first-person shooter game EV.IO. The miner will also become a sponsor of Enthusiast’s Luminosity Gaming, the top esports organization on Twitch with a social following of more than 145 million globally.
Read more: FTX Strikes 7-Year Deal With 'League of Legends' Riot Games
The deal comes as some miners are diversifying into non-mining business ventures such as blockchain gaming, NFTs and Web 3 projects. Most recently, another crypto miner, Argo Blockchain, launched an internally funded, in-house non-mining business unit to diversify its business and take advantage of other opportunities in the blockchain ecosystem.
More For You
What to know:
- As of October 2025, GoPlus has generated $4.7M in total revenue across its product lines. The GoPlus App is the primary revenue driver, contributing $2.5M (approx. 53%), followed by the SafeToken Protocol at $1.7M.
- GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month.
- Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B.
More For You
Pye Finance Raises $5M Seed Round Led by Variant and Coinbase Ventures
The platform aims to make locked Solana staking positions tradable via an onchain marketplace.
What to know:
- Pye Finance raised a $5 million seed round led by Variant and Coinbase Ventures, with participation from Solana Labs, Nascent and Gemini.
- The startup is building an onchain marketplace on Solana for time-locked staking positions that can be traded.
- Pye says the product targets Solana’s large pool of staked SOL, worth roughly $75 billion, and aims to give validators and stakers more flexibility over terms and reward flows.
Top Stories
