Share this article

Thailand Wants to Target Japanese Crypto Holders as Part of Plan to Revive Tourism

The Tourism Authority of Thailand slashed its estimate for foreign arrivals this year.

Updated Sep 14, 2021, 12:14 p.m. Published Feb 19, 2021, 10:09 a.m.
Thailand

Thailand's tourism agency wants to be able to bill the country as the first to accept cryptocurrency payments in an attempt to revitalize the nation's travel industry, which has been decimated by the pandemic.

STORY CONTINUES BELOW
Don't miss another story.Subscribe to the Crypto Daybook Americas Newsletter today. See all newsletters

  • According to a report by the Bangkok Post on Friday, as a first step the Tourism Authority of Thailand (TAT) wants to target wealthy Japanese tourists because Japan's residents are considered to be top holders of bitcoin.
  • The agency said it is undertaking a "feasibility study" on the integration of digital currencies in tourism destinations and plans to discuss its plan with the Bank of Thailand and tourism operators.
  • "If we can prepare the country for the cryptocurrency market, it will help attract more opportunities from high-spending tourists, especially the young and wealthy generations," Yuthasak Supasorn, TAT governor, told the publication.
  • “Even Elon Musk, the founder of Tesla and a crypto influencer, might be interested in visiting Thailand,” Supasorn added.
  • Supasorn said the agency has cut its foreign arrivals goal for 2021 to 8 million visitors from 10 million. Earlier this week, the National Economic and Social Development Council estimated Thailand will draw only 3.2 million foreign tourists this year.

Read more: Thailand’s Securities Regulator Eyes Qualifications for New Crypto Investors

More For You

State of the Blockchain 2025

State of the Blockchain 16:9

L1 tokens broadly underperformed in 2025 despite a backdrop of regulatory and institutional wins. Explore the key trends defining ten major blockchains below.

What to know:

2025 was defined by a stark divergence: structural progress collided with stagnant price action. Institutional milestones were reached and TVL increased across most major ecosystems, yet the majority of large-cap Layer-1 tokens finished the year with negative or flat returns.

This report analyzes the structural decoupling between network usage and token performance. We examine 10 major blockchain ecosystems, exploring protocol versus application revenues, key ecosystem narratives, mechanics driving institutional adoption, and the trends to watch as we head into 2026.

More For You

Crypto prices again muted as gold surges to new record, U.S. stocks advance

Gold outperforms bitcoin

Bitcoin for the moment was unable to hold the $90,000 level reached prior to the U.S. market open.

What to know:

  • Crypto prices are slipping a little during the U.S. trading session as precious metals and stocks move higher.
  • The AI trade remains strong, with bitcoin miners who have pivoted business models moving sharply higher.
  • Both gold and silver hit new records Monday and one analyst said bitcoin can't rally until those metals cool.