Zoom Communications Should Embrace Bitcoin as Treasury Asset, Eric Semler Says
The Semler Scientific chair introduced the first member of his "Zombie Zone" companies that could benefit from adding bitcoin to their balance sheet.

What to know:
- Zoom Communications (ZM) could shake up sluggish growth and stock performance by adopting a bitcoin strategy, Semler Scientific (SMLR) Chairman Eric Semler said.
- The tech firm is has ample cash in its treasury sitting idle, and would quickly become one of the largest corporate BTC holders, Semler added.
- Semler Scientific accumulated 3,192 BTC worth $305 million since it adopted a BTC treasury strategy last year and its stock price has more than doubled.
Nasdaq-listed Zoom Communications (ZM), a stock market high-flyer during the pandemic boom that's faced tougher times since, should embrace a bitcoin
"Once a pandemic darling, Zoom is now stuck in a highly competitive, slow-growth market," Semler said in an X post Thursday. "By leveraging its $7.7 billion cash pile, $2 billion in annualized free cash flow, and ready access to low-cost debt, Zoom could rapidly become one of the largest corporate holders of Bitcoin,"
Zoom shares are down about 85% from their 2020 peak even as the Nasdaq and S&P 500 have continued to push to new record highs.
Semler's comments came from experience as his company adopted a BTC treasury strategy last year after studying the example of Michael Saylor's Strategy (MSTR), formerly known as MicroStrategy, on how to provide value for the company's shareholders. Semler since has converted most of its cash holdings to bitcoin and tapped capital markets for more funds with which to acquire tokens. As of the most recent update, it's accumulated 3,192 BTC worth $305 million at current prices.
Even as SMLR shares have struggled in recent weeks alongside bitcoin's poor price performance, the stock has still more than doubled since the company disclosed its first token purchases in mid-2024.
Zoom Communications, said Semler, is "Zombie Zone" company number one, and he promises more such picks in the future.
Read more: Semler Scientific Studied MicroStrategy’s Success Before Adopting Bitcoin Strategy
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