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World Liberty Financial Blacklists Justin Sun's Address With $107M WLFI

Sun is a key investor in the project and holds around $700 million worth of WLFI tokens, mostly vested.

Updated Sep 5, 2025, 1:14 p.m. Published Sep 4, 2025, 7:02 p.m.
World Liberty Financial's Zak Folkman (Right) at Consensus Hong Kong on Feb. 19. (Nikhilesh De/CoinDesk)
Justin Sun (left) and World Liberty Financial's Zak Folkman speak at Consensus Hong Kong on Feb. 19. (Nikhilesh De/CoinDesk)

What to know:

  • World Liberty Financial blacklisted Justin Sun's blockchain address with 595 million unlocked WLFI tokens on it, blockchain data shows.
  • The blacklisting follows several outbound transactions from Sun's address, including one worth $9 million. Sun said that transactions didn't involve any buying or selling and couldn't have any market impact.
  • WLFI has fallen 20% in the last 24 hours and is down 42% since its trading debut on Sept. 1.

, the crypto protocol linked to Donald Trump and his family, on Thursday blacklisted Tron founder and key investor Justin Sun's blockchain address, impeding him from transfering WLFI tokens.

The move affects 595 million unlocked WLFI tokens held on the address, worth roughly $107 million at current prices, according to Arkham data.

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The action followed the Sun-linked address making several outbound transactions of WLFI tokens on the Ethereum blockchain — including one for $9 million worth of the tokens — blockchain data shows.

Blockchain transactions of WLFI tokens linked to Justin Sun (Arkham Intelligence)
Blockchain transactions of WLFI tokens linked to Justin Sun (Arkham Intelligence)

Sun, in a translated post on X, said that the "address only conducted a few generic exchange deposit tests, with very low amounts, and then created address dispersion, without involving any buying or selling, which could not possibly have any impact on the market."

In a later statement Sun urged the WLFI team to unblock his tokens.

"I call on the team to respect these principles, unlock my tokens, and let’s move forward together toward the success of World Liberty Financials. I believe that a truly great financial brand must be built on fairness, transparency, and trust—not on unilateral actions that freeze investor assets. Such measures not only violate the legitimate rights of investors, but also risk damaging broader confidence in World Liberty Financials," said.

Representatives for Sun and World Liberty Financial did not immediately return CoinDesk's requests for comment.

WLFI tumbled 20% over the past 24 hours. It's down 42% since it started trading on exchanges on Sep. 1.

Sun, key investor in World Liberty Financial

Justin Sun emerged as a central backer of World Liberty Financial, initially stepping in with a $30 million token purchase and an advisory role in late 2024. Since then, WLFI has had increasing ties to the Tron ecosystem, adding Tron's native token TRX (TRX) to its treasury and with Eric Trump revealing plans to launch the protocol's USD1 stablecoin on Tron.

By mid-2025, Sun’s total investment in the protocol had grown to about $75 million. On the eve of WLFI token's market debut he was reported to hold nearly $700 million worth of tokens, much of it still vesting-locked.

Sun said on Monday, when WLFI launched, that "we have no plans to sell our unlocked tokens anytime soon."

UPDATE (Sept. 5, 05:00 UTC): Adds latest statement from Justin Sun.

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