Share this article
TikTok Let the Doge Out: Why TikTok Doge Is Everything About 2020 Finance in One Story
After a week of viral videos on TikTok, dogecoin is up 35% in price and 2,000% in volume. What gives?
Updated Feb 9, 2023, 1:25 p.m. Published Jul 8, 2020, 7:00 p.m.
After a week of viral videos on TikTok, dogecoin is up 35% in price and 2,000% in volume. What gives?
For more episodes and free early access before our regular 3 p.m. Eastern time releases, subscribe with Apple Podcasts, Spotify, Pocketcasts, Google Podcasts, Castbox, Stitcher, RadioPublica, iHeartRadio or RSS.
STORY CONTINUES BELOW
Don't miss another story.Subscribe to the Crypto Daybook Americas Newsletter today. See all newsletters
This episode is sponsored by Bitstamp and Crypto.com.
What’s old is new again!
What happens when you combine a mostly hibernating memecoin with the world’s most powerful (and controversial) meme platform, and throw in a new generation of daytraders that have become convinced that they can drive the price of anything up?
The great TikTok Doge pump of 2020, of course.
In this episode, NLW breaks down:
- The history of dogecoin
- How TikTok became one of the most popular, influential and controversial apps in the world
- Why the r/WallStreetBets, Davey Day Trader Global Global and Robinhood Rally day trader movement perfectly set up this pump
- How #TikTokDogecoinChallenge began to trend
- What has happened to dogecoin since the trend started
- Why this all makes a weird sort of cynical sense
See also: How the Fed Fans the Flame – The Best of The Breakdown June 2020
TikTok as a launchpad for viral music:
Modern day trading on Fox Business:
Pro-Doge perspectives on TikTok:
- Let's Get Rich
- kindashortidiot
Anti-Doge perspectives on TikTok:
For more episodes and free early access before our regular 3 p.m. Eastern time releases, subscribe with Apple Podcasts, Spotify, Pocketcasts, Google Podcasts, Castbox, Stitcher, RadioPublica, iHeartRadio or RSS.
Note: The views expressed in this column are those of the author and do not necessarily reflect those of CoinDesk, Inc. or its owners and affiliates.
More For You
What to know:
- As of October 2025, GoPlus has generated $4.7M in total revenue across its product lines. The GoPlus App is the primary revenue driver, contributing $2.5M (approx. 53%), followed by the SafeToken Protocol at $1.7M.
- GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month.
- Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B.
More For You
BlackRock Files for Staked Ethereum ETF
The iShares Ethereum Staking Trust marks a bold push into on-chain yield exposure, as the SEC's tone has shifted under new leadership.
What to know:
- BlackRock has officially filed for a staked Ethereum ETF, marking its first formal move toward SEC approval.
- The filing reflects a shift in SEC policy under new Chair Paul Atkins after earlier pushback on staking features.
- BlackRock’s existing Ethereum fund holds $11B in ETH, but the new ETF would offer separate staking exposure.
Top Stories
