Ibahagi ang artikulong ito
F1 Ticket Provider Platinum Group Introduces NFT Tickets for Global Racing Event
The NFTs, debuting this weekend at the Monaco Grand Prix, offer collectors access to the race as well as future loyalty benefits.
Platinium Group, the leading ticket issuer for Formula 1, is releasing non-fungible token (NFT) race tickets – starting with the Monaco Grand Prix this weekend.
Platinium Group has teamed up with blockchain infrastructure company Elemint and Web3 agency Bary to help create, mint and sell the NFT tickets.
STORY CONTINUES BELOW
Huwag palampasin ang isa pang kuwento.Mag-subscribe sa The Protocol Newsletter ngayon. Tingnan lahat ng newsletter
According to a press release, the tickets will be minted on Ethereum sidechain Polygon. Not only will the NFTs provide access to the race, but they will continue to provide utility to holders after the event, such as hospitality benefits and future race discounts to encourage collectors to stay loyal to the brand.
Elie Zerbib, Co-Founder of Bary told CoinDesk that NFTs in the form of tickets offer buyers transparency, traceability, seamless digital ticketing, personalization and engagement. However, for a sport that has amassed fans from all over the world, easy onboarding is an essential tenet.
“By providing a completely seamless experience on the main website, the user doesn't need to have any Web3 knowledge to purchase the NFT ticket,” said Zerbib. “We make users understand the benefits that come with this new type of ticketing and onboard them on a journey that will change their F1 experience.”
Jacques-Henri Eyraud, CEO of Elemint said in a press release that leveraging blockchain technology for event ticketing will extend far beyond F1 and into the greater world of sports and entertainment.
“Web3 technologies make it possible to design ticketing solutions that are more secure and more adapted to the specificity of each event,” said Eyraud. “The experience becomes more personalized and fun for fans of all types of sports competitions.”
For the Monaco Grand Prix, certain NFT holders may be offered tickets to the most exclusive party of the event, according to Zerbib.
In the past two years, several crypto companies have flocked to Formula 1 for sponsorship deals, driven by the global brand’s ability to grant exposure to the emerging industry. In June 2021, digital asset exchange Crypto.com penned a partnership with Formula 1 to display its branding on the track throughout the rest of the season. In March, digital asset brokerage Kraken signed a sponsorship deal with the Williams Racing team.
More For You
What to know:
- As of October 2025, GoPlus has generated $4.7M in total revenue across its product lines. The GoPlus App is the primary revenue driver, contributing $2.5M (approx. 53%), followed by the SafeToken Protocol at $1.7M.
- GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month.
- Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B.
More For You
Coinbase, Chainlink Introduce Base-Solana Bridge to Link Ecosystems
The bridge, secured by Chainlink's Cross-Chain Interoperability Protocol, allows users to trade and interact with Solana-based tokens on Base-based dapps.
What to know:
- A new bridge connecting Base, the layer 2 incubated by Coinbase, and the Solana blockchain is now live on mainnet, enabling asset transfers between the two ecosystems.
- The bridge, secured by Chainlink's Cross-Chain Interoperability Protocol, allows users to trade and interact with Solana-based tokens on Base-based decentralized applications.
- The open-source bridge on GitHub enables developers to integrate cross-chain support, marking a step toward interconnected blockchains and "always-on" capital markets, with more chains expected to be linked in the future.
Top Stories
