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BNB Token Rallies to Record High as CEA Industries Raises $500M for Treasury Strategy

Several listed companies announced plans to create BNB crypto treasuries recently, including CEA Industries (VAPE), teaming up with Binance founder CZ's family office.

Jul 28, 2025, 5:58 p.m.
Binance's former CEO, Changpeng "CZ" Zhao (Photos from Smorshedi/Wikimedia Commons and CoinDesk/Flickr, modified by CoinDesk)
Binance, CZ, Changpeng Zhao (Photos from Smorshedi/Wikimedia Commons and CoinDesk/Flickr, modified by CoinDesk)

What to know:

  • BNB, the fourth-largest cryptocurrency, outperformed other tokens rallying to a fresh all-time high.
  • Several U.S.-listed companies announced plans to acquire BNB for their crypto treasury strategy, bolstering its performance.
  • CEA Industries rallied 700% on Monday on raising $500 million for its BNB treasury with the participation of Binance co-founder Changpeng Zhao's family office, Yzi Labs.

BNB, formerly known as Binance Coin and the native token of the BNB Chain, surged to a fresh all-time record early Monday, hitting $860.

While it pared some of the gains during the U.S. session to trade around $840, it still has been the best-performing cryptocurrency over the past week in the top 10 by market capitalization (except stablecoins) with a 9% gain. It was also up nearly 3% through the past 24 hours, while most other large-cap altcoins ike ether , and Solana's SOL gave up all their overnight advances.

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BNB's outperformance was bolstered by several companies announcing plans for creating crypto treasury strategies, the latest trend on Wall Street, with a focus on the BNB Chain.

CEA Industries (VAPE), with the support of Yzi Labs, Binance co-founder Changpeng "CZ" Zhao's family office, is raising $500 million in a private round from from institutional investors, aiming to become the largest U.S.-listed BNB treasury company. The fundraising deal, unveiled earlier Monday, could be expanded to $1.2 billion. The stock rallied over 700% on the news.

Nasdaq-listed biopharmaceutical firm Liminatus Pharma (LIMN) also announced Monday to form a subsidiary called "American BNB Strategy" with plans to invest as much as $500 million in BNB in the long-term.

Before that, pharmaceutical company Windtree Therapeutics (WINT) last week announced an up to $700 million commitment for BNB acquisitions. Meanwhile, tech firm Nano Labs said on Monday it purchased 128,000 tokens, worth over $100 million, after announcing crypto treasury plans on Friday.

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