Square’s $50M Bitcoin Buy Is Now Worth $253M
The value of Square’s bitcoin investment from October 2020 has increased fivefold.

Square’s Cash App deals in bitcoin operationally but a $50 million investment from the publicly traded firm’s cash reserves has grown significantly since being announced last fall.
Square’s 4,709 bitcoins were worth $50 million when the company announced the purchase in October 2020. Now that BTC is worth a whopping $253 million.
Along with MicroStrategy, Jack Dorsey's Square was an early entrant in the corporate bitcoin sweepstakes. Such treasury management plays inspired Elon Musk’s Tesla to invest $1.5 billion in bitcoin earlier this month.
Read more: Square Puts 1% of Total Assets in Bitcoin in Surprise $50M Investment
Still, ahead of Square’s latest earnings report on Tuesday, analysts aren’t as enthused about the fraction of Square’s treasury (roughly 1% of the firm’s total assets when announced) that is crypto-denominated.
“There will be a bigger focus on the bitcoin purchases of their customer base and Cash App,” said Seaport Global analyst Chris Brendler. “It should be a big number in the fourth quarter.”
Analyst consensus estimates that Square will record $1.5 billion in bitcoin revenue, but those estimates could be off because of analysts who don’t pay attention to the bitcoin markets, Brendler said. His own estimate is $2.2 billion, a $600 million increase from Square’s third-quarter bitcoin transaction revenue.
In the third quarter of 2020, Square reported $1.63 billion in bitcoin revenue, which resulted in $32 million of gross profit from the bitcoin product in that quarter.
More For You
KuCoin Hits Record Market Share as 2025 Volumes Outpace Crypto Market

KuCoin captured a record share of centralised exchange volume in 2025, with more than $1.25tn traded as its volumes grew faster than the wider crypto market.
What to know:
- KuCoin recorded over $1.25 trillion in total trading volume in 2025, equivalent to an average of roughly $114 billion per month, marking its strongest year on record.
- This performance translated into an all-time high share of centralised exchange volume, as KuCoin’s activity expanded faster than aggregate CEX volumes, which slowed during periods of lower market volatility.
- Spot and derivatives volumes were evenly split, each exceeding $500 billion for the year, signalling broad-based usage rather than reliance on a single product line.
- Altcoins accounted for the majority of trading activity, reinforcing KuCoin’s role as a primary liquidity venue beyond BTC and ETH at a time when majors saw more muted turnover.
- Even as overall crypto volumes softened mid-year, KuCoin maintained elevated baseline activity, indicating structurally higher user engagement rather than short-lived volume spikes.
More For You
Tom Lee urges BitMine shareholders to approve share increase ahead of January 14 vote

The chairman of the former bitcoin miner-turned-ether treasury firm reiterated his view that Ethereum is the future of finance.
What to know:
- Tom Lee, chairman of Bitmine Immersion (BMNR), urged shareholders to approve an increase in the company's authorized share count from 500 million to 50 billion.
- Lee assured shareholders that the increase is not intended to dilute shares, but instead to enable capital raising, dealmaking, and future share splits.
- Shareholders have until January 14 to vote on the proposal, with the annual meeting scheduled for January 15 in Las Vegas.











