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Tom Brady's NFT Platform Autograph Partners With Lionsgate and DraftKings
Brady's platform has also signed exclusive NFT deals with fellow iconic sports stars Tiger Woods, Wayne Gretzky, Derek Jeter, Naomi Osaka and Tony Hawk.
Yazan Jamie Crawley
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Autograph, the non-fungible token (NFT) platform co-founded by National Football League star Tom Brady, has signed partnerships with entertainment company Lionsgate and sports betting firm DraftKings.
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- Brady's platform has also signed exclusive, multiyear NFT deals with fellow iconic sports stars Tiger Woods, Wayne Gretzky, Derek Jeter, Naomi Osaka and Tony Hawk, who will join Autograph's advisory board.
- Autograph's NFT content will be sold on the DraftKings' digital marketplace, according to an announcement Wednesday.
- Lionsgate digital collectible content will be launched on Autograph, featuring NFTs focused on such film franchises as "John Wick," "The Twilight Saga" and "Dirty Dancing," as well as acclaimed TV series "Mad Men."
- Autograph is slated to launch this summer.
- Brady tweeted about the deals signed below:
Got ‘ships? We do. Big day for @Autograph as we’ve partnered with some kinda maybe somewhat well known athletes…LFG pic.twitter.com/NF8uePkcJL
— Tom Brady (@TomBrady) July 21, 2021
Read more: Tom Brady, Gisele Bündchen Become Part Owners of FTX
Sizin için daha fazlası
Pudgy Penguins is building a multi-vertical consumer IP platform — combining phygital products, games, NFTs and PENGU to monetize culture at scale.
Bilinmesi gerekenler:
Pudgy Penguins is emerging as one of the strongest NFT-native brands of this cycle, shifting from speculative “digital luxury goods” into a multi-vertical consumer IP platform. Its strategy is to acquire users through mainstream channels first; toys, retail partnerships and viral media, then onboard them into Web3 through games, NFTs and the PENGU token.
The ecosystem now spans phygital products (> $13M retail sales and >1M units sold), games and experiences (Pudgy Party surpassed 500k downloads in two weeks), and a widely distributed token (airdropped to 6M+ wallets). While the market is currently pricing Pudgy at a premium relative to traditional IP peers, sustained success depends on execution across retail expansion, gaming adoption and deeper token utility.
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Circle faces first major 'threat' for institutional dollars from Tether’s USAT
While Circle's USDC has operated without a "credible domestic competitor," Tether's USAT has the potential to shake up the landscape, analysts said.
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- Analysts said USAT, the U.S.-focused stablecoin by Tether, could become the first credible domestic competitor to Circle's USDC token.
- USAT is "a threat to USDC" and could gain an edge through institutional partners and global USDT connectivity, Crypto is Macro Now's Noelle Acheson said.
- ClearStreet's Owen Lau called USAT “a manageable risk” for Circle, and noted potential "cannibalization" risk between Tether's two tokens.
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