About the company
The World's Leading Cryptocurrency Platform
Job Summary
Responsibilities
📍Lead and direct all paid search campaigns across major platforms such as Google Ads, Microsoft Advertising, and Apple Search Ads. 📍Drive the expansion of our user base globally for both web and app, focusing on achieving high-quality, high-volume growth and maximizing return on investment. 📍Craft and implement cutting-edge paid search strategies 📍Work closely with data science and SEO teams to ensure cohesive and integrated marketing strategies that align with business objectives. 📍Provide hands-on leadership in campaign execution, optimization, and reporting, while also mentoring and developing a team of search specialists.
Requirements
📍Educational Background: A degree in Marketing, Business, Finance, or a related field 📍Extensive Experience: A minimum of 5 years of professional experience in paid search marketing, with an excellent track record in web and app growth. 📍Industry Advantage: Prior experience in Finance and Tech is a plus Platform Use: Demonstrated deep expertise in Google Ads, Apple Search Ads, and SA360, coupled with proven success in scaling campaigns globally. 📍Innovation Mindset: A demonstrable passion for innovation, continuous learning, and driving excellence within the paid search landscape. 📍Analytical Mindset: Possess a strong analytical mindset, with the ability to effectively interpret data and translate insights into actionable strategies. 📍Financial Management: Proven experience in effectively managing multi-million dollar budgets across diverse channels and platforms to achieve ambitious growth targets.
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