Responsibilities

📍Oversee the development of creative strategies for campaigns, ensuring alignment with client goals. 📍Provide leadership and mentorship to a team of creative strategists. 📍Develop frameworks and creative briefs that guide the execution of campaigns across design, video, and social media. 📍Conduct research on Web3 projects, audiences, and trends to inform strategy development. 📍Present ideas to clients with confidence and clarity, earning trust through strategic insights. 📍Collaborate across departments to ensure seamless execution of campaigns. 📍Continuously optimise strategies based on performance data and client feedback. 📍Stay on top of emerging Web3 trends and incorporate innovative approaches into client projects.

Requirements

📍3+ years of experience in strategy, creative, or marketing roles, ideally in tech or Web3. 📍Proven ability to translate client goals into actionable creative strategies. 📍Strong understanding of blockchain, DeFi, NFTs, and Web3 culture (or a willingness to learn). 📍Excellent communication and presentation skills to articulate ideas effectively. 📍Experience collaborating with creative teams to execute campaigns. 📍Analytical mindset with the ability to evaluate performance metrics and refine strategies.