{"id":49592,"date":"2018-05-04T14:00:33","date_gmt":"2018-05-04T21:00:33","guid":{"rendered":"https:\/\/cryptoslate.com\/?p=49592"},"modified":"2020-04-09T18:43:19","modified_gmt":"2020-04-09T17:43:19","slug":"unicef-australia-to-allow-donation-through-webmining","status":"publish","type":"post","link":"https:\/\/cryptoslate.com\/unicef-australia-to-allow-donation-through-webmining\/","title":{"rendered":"UNICEF Australia to Allow Donation Through Webmining"},"content":{"rendered":"<p>UNICEF Australia is helping to pioneer a new advertising and donation revenue stream by allowing users to donate their computational power and mine cryptocurrency through their browsers.<\/p>\n<p>The United Nations program announced on April 29th the launch of a new website called <a href=\"https:\/\/www.thehopepage.org\/\">TheHopePage<\/a> that enables users to donate by using a web miner, easily and transparently mining cryptocurrencies that are used to aid children in crisis.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">We&#39;re excited to launch The Hopepage. This innovative website allows you to easily donate some of your computer processing power to generate <a href=\"https:\/\/twitter.com\/hashtag\/cryptocurrency?src=hash&ref_src=twsrc%5Etfw\">#cryptocurrency<\/a> and fund life-saving aid for children in crisis. <a href=\"https:\/\/twitter.com\/hashtag\/UNICEF?src=hash&ref_src=twsrc%5Etfw\">#UNICEF<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/ForEveryChild?src=hash&ref_src=twsrc%5Etfw\">#ForEveryChild<\/a> <a href=\"https:\/\/t.co\/rPXCnTcahy\">https:\/\/t.co\/rPXCnTcahy<\/a><\/p>\n<p>&mdash; UNICEF Australia (@unicefaustralia) <a href=\"https:\/\/twitter.com\/unicefaustralia\/status\/990511573553725441?ref_src=twsrc%5Etfw\">April 29, 2018<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>This implementation of web mining to assist not for profit organizations is a stark contrast to earlier uses of in-browser mining applications, which have previously been used to hijack browsers in order to hijack user computers without their consent.<\/p>\n<p>Malware distributed by ads often use malicious Javascript code that causes visitors CPUs to consume 80% of the users\u2019 computing power, essentially bottlenecking the computers of unsuspecting users and temporarily crippling affected hardware. Cases of malicious \u201ccryptojacking\u201d have been running rampant throughout the internet, infecting over 8,500 sites including companies like Subaru, Showtime and US federal judiciary.<\/p>\n<h2>Web Miners to Replace Advertising Revenue<\/h2>\n<p>Some sites, however, have been using optional in-browser mining in lieu of advertising revenue. Salon Media Group has <a href=\"http:\/\/fortune.com\/2018\/02\/13\/bitcoin-mining-monero-price-ad-blocker-salon\/\">created<\/a> an opt-in ad replacement scheme which allows users using ad blockers to access their site Salon.com by \u2018suppressing\u2019 ads. This relatively forward-leaning crypto-friendly stance enables the site to discreetly mine cryptocurrency in the background.<\/p>\n<p>On the other hand, popular piracy focused torrenting site The Pirate Bay caused <a href=\"https:\/\/torrentfreak.com\/pirate-bay-is-mining-cryptocurrency-again-no-opt-out-171011\/\">furor<\/a> in the online community by covertly deployed a similar web mining client on their site in order to replace their ad revenue. During a site-wide trial period, a typo in the miner code caused the software to occupy all unallocated resources, forcing the visitor\u2019s computer to grind to a halt.<\/p>\n<p>This revenue model is unsustainable for the site, as it violates the software providers <a href=\"https:\/\/coinhive.com\/info\/terms-of-service\">terms<\/a> of use buy not offering opt-in functionality. The Pirate Bay has neglected to provide details on whether this activity will continue, however it is unlikely, as the community sentiment has expressed vehement opposition against such underhanded practices.<\/p>\n<p>Both Salon and PirateBay utilize a web mining provider called <a href=\"https:\/\/coinhive.com\">CoinHive<\/a>. This software uses a Javascript based mining client to mine Monero, a privacy, and security-focused coin, of which CoinHive takes a 30% cut. While CPU mining is not as powerful as it\u2019s GPU counterpart, it is ubiquitous across all computers, allowing the sites to make up for the lack of power in sheer numbers.<\/p>\n<h2>An Ethically Sound Integration of Powerful Technology<\/h2>\n<p>While UNICEF neglected to disclose details on which cryptocurrencies were being mined preliminary examinations from <a href=\"https:\/\/www.itnews.com.au\/news\/unicef-australia-tries-in-browser-cryptocurrency-mining-489884\">ITnews <\/a>have shown the site is powered by AuthedMine, a varied of the CoinHive API. The key difference in UNICEF\u2019s approach is it\u2019s transparent and ethical implementation of the software, with Unicef\u2019s content manager Tony Andres Tang stating:<\/p>\n<blockquote><p>&#8220;We are transparent in the fact we are borrowing a computers' processing power, and provide the ability to choose how much power is donated,&#8221;<\/p><\/blockquote>\n<p>UNICEF\u2019s transparent approach to mining is made evident by the site UI, in where visitors are required to turn off Adblock, opt-in to the donation process and then allowed to control exactly how much of the system resources are being occupied by the mining process with a simple slider. The portal also offers a single authentication token, requiring the user to reactivate the service on every visit preventing the site from running without their explicit direction.<\/p>\n<p>Unicef\u2019s design and implementation of web mining technologies perfectly illustrate the current dynamic of responsibility within the cryptocurrency community. By utilizing cutting-edge software, in a transparent and friendly interface, the company has been able to take a project previously used for illegally hijacking hardware and repurposed it into a use case to benefit and enrich people's lives.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>UNICEF Australia is helping to pioneer a new advertising and donation revenue stream by allowing users to donate their computational power and mine cryptocurrency through their browsers. The United Nations program announced on April 29th the launch of a new website called TheHopePage that enables users to donate by using a web miner, easily and [&hellip;]<\/p>\n","protected":false},"author":45,"featured_media":49920,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,2376,61045],"tags":[],"prediction_market_topic":[],"post_folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.9 (Yoast SEO v21.9.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>UNICEF Australia to Allow Donation Through Webmining<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cryptoslate.com\/unicef-australia-to-allow-donation-through-webmining\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UNICEF Australia to Allow Donation Through Webmining\" \/>\n<meta property=\"og:description\" content=\"UNICEF Australia is helping to pioneer a new advertising and donation revenue stream by allowing users to donate their computational power and mine cryptocurrency through their browsers. The United Nations program announced on April 29th the launch of a new website called TheHopePage that enables users to donate by using a web miner, easily and [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cryptoslate.com\/unicef-australia-to-allow-donation-through-webmining\/\" \/>\n<meta property=\"og:site_name\" content=\"CryptoSlate\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-04T21:00:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-04-09T17:43:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2018\/05\/unicef-mining-social.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Peter Ivancic\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"UNICEF Australia to Allow Donation Through Webmining\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2018\/05\/unicef-mining-social.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@cryptoslate\" \/>\n<meta name=\"twitter:site\" content=\"@cryptoslate\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Peter Ivancic\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/cryptoslate.com\/unicef-australia-to-allow-donation-through-webmining\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cryptoslate.com\/unicef-australia-to-allow-donation-through-webmining\/\"},\"author\":{\"@type\":\"Person\",\"@id\":\"https:\/\/cryptoslate.com\/author\/peter-ivancic\/#person\",\"name\":\"Peter Ivancic\",\"url\":\"https:\/\/cryptoslate.com\/author\/peter-ivancic\/\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/cryptoslate.com\/author\/peter-ivancic\/\"},\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/cryptoslate.com\/author\/peter-ivancic\/#authorimage\",\"url\":\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2018\/04\/author-peter-ivancic.jpg\",\"contentUrl\":\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2018\/04\/author-peter-ivancic.jpg\",\"caption\":\"Peter Ivancic\"},\"description\":\"Peter Ivancic is a freelance journalist, serial entrepreneur, and sci-fi nut. 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