{"id":484428,"date":"2025-06-10T10:46:02","date_gmt":"2025-06-10T09:46:02","guid":{"rendered":"https:\/\/cryptoslate.com\/?p=484428"},"modified":"2025-06-10T10:47:48","modified_gmt":"2025-06-10T09:47:48","slug":"average-us-house-prices-fall-99-in-a-decade-when-priced-in-bitcoin","status":"publish","type":"post","link":"https:\/\/cryptoslate.com\/average-us-house-prices-fall-99-in-a-decade-when-priced-in-bitcoin\/","title":{"rendered":"Average US house prices fall 99% in a decade when priced in Bitcoin"},"content":{"rendered":"<p>Two new Coinbase ads recently hit U.S. screens, reviving crypto\u2019s populist pitch at a time when inflation is stubborn, Bitcoin is soaring, and Americans are once again talking about \u201cbuilding.\u201d<\/p>\n<p>One spot reframes Bitcoin as \u201cmoney from the future,\u201d while another shows how a U.S. home\u2019s price has dropped from 30,000 BTC to just 5 BTC in little over a decade. It\u2019s part cinematic flourish, part economic critique, and thoroughly calibrated to the moment.<\/p>\n<h2><strong>The ads: Gloss, message, and timing<\/strong><\/h2>\n<p>The campaign trades celebrities for narration, pairing moody drone shots with punchy data-led storytelling.<\/p>\n<p>In \u201cMoney From the Future,\u201d the presenter opens with a sweeping vision of America\u2019s industrial revival, fighter jets, robots, and construction sites, then asks: Who\u2019s upgrading the most important tech of all, our money?<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">If you want to build the future, it starts with money from the future.<\/p>\n<p>We\u2019ve got something(s) you\u2019re going to like.<\/p>\n<p>This Thursday. June 12th.<br \/>Save the date. <a href=\"https:\/\/t.co\/tslUspMoO0\">pic.twitter.com\/tslUspMoO0<\/a><\/p>\n<p>&mdash; Coinbase \ud83d\udee1\ufe0f (@coinbase) <a href=\"https:\/\/twitter.com\/coinbase\/status\/1932097619892769269?ref_src=twsrc%5Etfw\">June 9, 2025<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>\u201cIt\u2019s crypto,\u201d the narrator declares. \u201cIf you want to build the future, it starts with money from the future.\u201d<\/p>\n<p>The second spot, \u201cBitcoin House,\u201d is even more direct: In 2012, a median U.S. home would cost you 30,000 BTC. A decade later: 20. Today? Just five. The message lands with a simple, provocative question: \u201cIf home prices keep falling in Bitcoin, why do they keep rising in dollars?\u201d<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Who\u2019s got the \u201cPrice of Housing in Bitcoin\u201d chart? <a href=\"https:\/\/t.co\/Hf4rckBy2M\">pic.twitter.com\/Hf4rckBy2M<\/a><\/p>\n<p>&mdash; Coinbase \ud83d\udee1\ufe0f (@coinbase) <a href=\"https:\/\/twitter.com\/coinbase\/status\/1931403399041519869?ref_src=twsrc%5Etfw\">June 7, 2025<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>That line lands harder in May 2025 than it might have a year ago. <a href=\"https:\/\/tradingeconomics.com\/united-states\/consumer-price-index-cpi\">CPI continues to tick up<\/a>, and Bitcoin just crossed $100,000. The Federal Reserve\u2019s monetary policy is back in the political spotlight. And Coinbase, notably, hasn\u2019t shied away from targeting the Fed itself.<\/p>\n<p>In response to its own tweet, Coinbase shared a link to a site comparing average US house prices with Bitcoin. The chart paints a stark picture with the two lines intersecting in a cross formation, showing <a href=\"https:\/\/bitcoininflationindex.com\/housing\/\">house prices<\/a> rising from $170,000 in 2015 to over $320,000 in 2025. Conversely, the Bitcoin price has fallen from over 500 BTC to less than 3 BTC.<\/p>\n<figure id=\"attachment_484454\" aria-describedby=\"caption-attachment-484454\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-484454 size-large\" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2025\/06\/Screenshot-2025-06-10-at-08.05.17-1024x621.png\" alt=\"Bitcoin vs house prices (Source: bitcoininflationindex.com)\" width=\"1024\" height=\"621\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2025\/06\/Screenshot-2025-06-10-at-08.05.17-1024x621.png 1024w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2025\/06\/Screenshot-2025-06-10-at-08.05.17-300x182.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2025\/06\/Screenshot-2025-06-10-at-08.05.17-768x466.png 768w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2025\/06\/Screenshot-2025-06-10-at-08.05.17-1536x931.png 1536w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2025\/06\/Screenshot-2025-06-10-at-08.05.17-2048x1242.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-484454\" class=\"wp-caption-text\">Bitcoin vs house prices (Source: bitcoininflationindex.com)<\/figcaption><\/figure>\n<p>Therefore, the cost of a &#8216;typical home' in the US has fallen 99% since 2015 when priced in Bitcoin, while rising 94% in dollars.<\/p>\n<h2><strong>Coinbase\u2019s bigger bet<\/strong><\/h2>\n<p>This campaign is part of a broader push by Coinbase to shape the public narrative around crypto. The exchange continues to lead a global lobbying drive, \u201c<a href=\"https:\/\/www.standwithcrypto.org\/gb\">Stand With Crypto<\/a>,\u201d to press lawmakers to pass clear regulatory rules for digital assets. The website now includes four geographic regions with tailored content for each: Canada, the United States, the UK, and Australia.<\/p>\n<p>Those legislative debates are heating up. In Washington, the White House continues its Crypto Roundtable events and the president continues to invest in crypto through his private interests including the Official Trump memecoin and World Liberty Financial.<\/p>\n<p>Coinbase\u2019s ads arrive at the right time to remind viewers and policymakers that crypto isn\u2019t going away. It\u2019s becoming more legible, robust, and integrated with the economic realities Americans care about most.<\/p>\n<p>If America is indeed \u201cback to building,\u201d Coinbase wants to ensure crypto is seen as the foundation, not a sideshow. These new ads recast Bitcoin not as a speculative asset, but as a monetary upgrade to match our AI-powered, jet-fueled, robot-rebooted future. It\u2019s a bold bet on narrative \u2013 one timed perfectly for a new market cycle.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two new Coinbase ads recently hit U.S. screens, reviving crypto\u2019s populist pitch at a time when inflation is stubborn, Bitcoin is soaring, and Americans are once again talking about \u201cbuilding.\u201d One spot reframes Bitcoin as \u201cmoney from the future,\u201d while another shows how a U.S. home\u2019s price has dropped from 30,000 BTC to just 5 [&hellip;]<\/p>\n","protected":false},"author":1264,"featured_media":484438,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,1,107],"tags":[],"prediction_market_topic":[],"post_folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.9 (Yoast SEO v21.9.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Average US house prices fall 99% in a decade when priced 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