{"id":462055,"date":"2025-01-20T16:25:27","date_gmt":"2025-01-20T16:25:27","guid":{"rendered":"https:\/\/cryptoslate.com\/?p=462055"},"modified":"2025-01-20T16:06:39","modified_gmt":"2025-01-20T16:06:39","slug":"rumble-makes-first-bitcoin-purchase-hints-at-future-acquisitions","status":"publish","type":"post","link":"https:\/\/cryptoslate.com\/rumble-makes-first-bitcoin-purchase-hints-at-future-acquisitions\/","title":{"rendered":"Rumble makes first Bitcoin purchase, hints at future acquisitions"},"content":{"rendered":"

Rumble, a Tether<\/a>-backed video-sharing platform, has made its first Bitcoin<\/a> acquisition two months after adopting the top crypto as a strategic reserve asset.<\/p>\n

On Jan. 20, Rumble CEO Chris Pavlovski announced<\/a> that the company had purchased Bitcoin on Friday, Jan. 17.<\/p>\n

According to him:<\/p>\n

“On Friday, Rumble made its first-ever purchase of Bitcoin. It won\u2019t be the last.”<\/p><\/blockquote>\n

While the amount acquired remains undisclosed, Pavlovski hinted this is just the start of a larger plan to strengthen Rumble's Bitcoin position.<\/p>\n

The purchase aligns with Rumble's broader crypto strategy. In November 2024, the company revealed plans to invest $20 million in Bitcoin<\/a>, citing confidence in the asset's long-term potential.<\/p>\n

At the time, Pavlovski noted that Bitcoin adoption was still in its infancy, with momentum building due to supportive policies and growing institutional interest.<\/p>\n

He also\u00a0highlighted Bitcoin's resilience against inflation, citing its immunity to dilution caused by excessive money printing. He called it a valuable asset for the company's treasury.<\/p>\n

Rumble is a video-sharing platform with 67 million active users monthly and is renowned for its relaxed content moderation approach. Last December, stablecoin issuer Tether invested over $775 million<\/a> in the platform.<\/p>\n

Broader adoption<\/h2>\n

Rumble's Bitcoin acquisition mirrors a growing trend among top corporate firms across the public and private sectors embracing the flagship digital asset for their treasuries reserve.<\/p>\n

Data from Bitcoin Treasuries shows that over 70 publicly traded companies collectively hold around 600,000 BTC. MicroStrategy<\/a> leads this cohort with 450,000 BTC in its coffers.<\/p>\n

On the other hand, private firms like SpaceX<\/a>, Tether, and Block.one have amassed 407,212 BTC.<\/p>\n

\"Bitcoin
Total Number of Bitcoin Held by Public and Private Firms. (Source: BitcoinTreasuries)<\/figcaption><\/figure>\n

Bitwise's<\/a> Chief Investment Officer Matthew Hougan<\/a> believes<\/a> this trend is far from a one-off. Instead, he describes it as a “megatrend” that could reshape the crypto market.<\/p>\n

Hougan attributes part of this shift to the Financial Accounting Standards Board's (FASB) introduction of ASU 2023-08. This new rule permits publicly traded firms to record Bitcoin holdings at market value, allowing them to reflect gains when Bitcoin's price increases.<\/p>\n","protected":false},"excerpt":{"rendered":"

Rumble, a Tether-backed video-sharing platform, has made its first Bitcoin acquisition two months after adopting the top crypto as a strategic reserve asset. On Jan. 20, Rumble CEO Chris Pavlovski announced that the company had purchased Bitcoin on Friday, Jan. 17. According to him: “On Friday, Rumble made its first-ever purchase of Bitcoin. It won\u2019t […]<\/p>\n","protected":false},"author":720,"featured_media":462082,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,1,35372],"tags":[79891,76896],"prediction_market_topic":[],"post_folder":[],"acf":[],"yoast_head":"\nRumble makes first Bitcoin purchase, hints at future acquisitions<\/title>\n<meta name=\"description\" content=\"Rumble's acquisition underscores a "megatrend" of corporations strengthening treasuries with Bitcoin amid inflation concerns.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cryptoslate.com\/rumble-makes-first-bitcoin-purchase-hints-at-future-acquisitions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rumble makes first Bitcoin purchase, hints at future acquisitions\" \/>\n<meta property=\"og:description\" content=\"Rumble's acquisition underscores a "megatrend" of corporations strengthening treasuries with Bitcoin amid inflation concerns.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cryptoslate.com\/rumble-makes-first-bitcoin-purchase-hints-at-future-acquisitions\/\" \/>\n<meta property=\"og:site_name\" content=\"CryptoSlate\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-20T16:25:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-20T16:06:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2025\/01\/rumble.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Oluwapelumi Adejumo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cryptoslate\" \/>\n<meta name=\"twitter:site\" content=\"@cryptoslate\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Oluwapelumi Adejumo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/cryptoslate.com\/rumble-makes-first-bitcoin-purchase-hints-at-future-acquisitions\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cryptoslate.com\/rumble-makes-first-bitcoin-purchase-hints-at-future-acquisitions\/\"},\"author\":{\"@type\":\"Person\",\"@id\":\"https:\/\/cryptoslate.com\/author\/oluwapelumi-adejumo\/#person\",\"name\":\"Oluwapelumi Adejumo\",\"url\":\"https:\/\/cryptoslate.com\/author\/oluwapelumi-adejumo\/\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/cryptoslate.com\/author\/oluwapelumi-adejumo\/\"},\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/cryptoslate.com\/author\/oluwapelumi-adejumo\/#authorimage\",\"url\":\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2025\/12\/profile-photo-oluwapelumi-adejumo-300x300.jpg\",\"contentUrl\":\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2025\/12\/profile-photo-oluwapelumi-adejumo-300x300.jpg\",\"caption\":\"Oluwapelumi Adejumo\"},\"jobTitle\":\"Senior Reporter\",\"description\":\"Oluwapelumi values Bitcoin's potential. 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