{"id":461992,"date":"2025-02-02T18:00:39","date_gmt":"2025-02-02T18:00:39","guid":{"rendered":"https:\/\/cryptoslate.com\/?p=461992"},"modified":"2025-02-01T14:40:02","modified_gmt":"2025-02-01T14:40:02","slug":"why-lending-platform-ledn-will-always-be-bitcoin-first","status":"publish","type":"post","link":"https:\/\/cryptoslate.com\/why-lending-platform-ledn-will-always-be-bitcoin-first\/","title":{"rendered":"Why lending platform Ledn will always be Bitcoin first"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><em>The following is a guest post from Christina Comben.<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019ve been following the crypto space for any length of time, you may be familiar with the name <\/span><a href=\"https:\/\/ledn.io\/\"><span style=\"font-weight: 400;\"><strong>Ledn<\/strong><\/span><\/a><span style=\"font-weight: 400;\">, pretty much the only centralized Bitcoin lending platform that didn\u2019t crash and burn in the aftermath of Terra\/LUNA, FTX, et al in 2022. Ledn\u2019s more conservative approach to spending, scaling, and risk management enabled it to weather one of crypto\u2019s largest sh*tstorms with notable aplomb.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That didn\u2019t stop the industry from tarring the company with the same brush as its shady counterparts. <\/span><\/p>\n<blockquote><p><strong>\u201cEvery crypto business was on fire in 2021,\u201d recalls Ledn co-founder and CEO Adam Reeds, \u201cthen we went through this very tough period and had to work really, really hard to tell clients what we were doing differently and how things were working.\u201d<\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">One of the main contributors to Ledn\u2019s staying power is a deep commitment to transparency with users. Ledn was the first digital asset lending company to complete a Proof-of-Reserves attestation, a process repeated every six months. This diligence has not only seen the company recover from the depths of the grueling bear but substantially grow its business. <\/span><\/p>\n<blockquote><p><strong>\u201cWe became profitable at the beginning of 2024,\u201d Adam smiles. \u201cIt's been great to see. We have a better and bigger business today than we did in 2021.\u201d<\/strong><\/p><\/blockquote>\n<h2><b>A Bitcoin-First Ethos<\/b><\/h2>\n<blockquote><p>\u201cLedn is focused on ensuring that there are financial products for Bitcoin first,\u201d Adam explains.<\/p><\/blockquote>\n<p>However, the company does support stablecoins Tether and USDC and recently conceded to broader demand for loans collateralized by alternative digital assets by adding Ethereum.<\/p>\n<blockquote><p>\u201cOur premier product is Bitcoin and the core offer is our Bitcoin-backed loan. We allow clients to deposit Bitcoin with us and offer them liquidity so they don't have to sell it.\u201d<\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Are there additional benefits of using Ledn beyond maintaining your diamond hands? <\/span><\/p>\n<blockquote><p><strong>\u201cThere are tax planning advantages to loans in most jurisdictions,\u201d Adam says, \u201cbut the most important thing is not selling an asset that you think is going to go up in value and you want to maintain for a long time.\u201d<\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Adam prides himself on Ledn\u2019s simple business model. <\/span><\/p>\n<blockquote><p><strong>\u201cWe're not trying to be everything to everyone. We're trying to keep our core lending products and bring them to more people.\u201d Ledn is a big proponent of quality over quantity. \u201cOne of the favorite sayings in the company is the best restaurants have the smallest menu. You don't have to do too many things, you just do a few things right. I think that's the best client experience.\u201d<\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">What excites Adam most about working in Bitcoin every day? <\/span><\/p>\n<blockquote><p><strong>\u201cI love traveling, meeting people, and learning about new cultures,\u201d he enthuses. \u201cTo me, the way people use money is not for money, right? It's like, how do they think about their future? What excites them? What are their goals? You get to learn about what people are working toward when you talk about financial services, and I get to have those conversations.\u201d<\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">He tells the story of a client in Latin America, where his co-founder Mauricio Di Bartolomeo is from and much of the Ledn team is based. The client was operating a tourism business and Ledn\u2019s products helped him survive the COVID-19 pandemic as he could borrow against his Bitcoin when no bank would offer him a loan. \u201cNow he's expanding,\u201d Adam says. <\/span>\u201cIt's really a sense of joy to learn about how people are successful in their financial journeys.\u201d<\/p>\n<h2><b>The \u2018Ultimate Equalizer\u2019<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ledn originated in the co-founders' Canadian home of Toronto and recently relocated to the Cayman Islands and expanded across North America to South America and Europe. Meeting Adam in the heaving conference hall at Bitcoin MENA in Abu Dhabi, I wonder if they\u2019re looking to set up a foothold in the Middle East as well. <\/span><\/p>\n<blockquote><p><strong>\u201cWe\u2019re open to other regions, and we\u2019re here because we\u2019re looking to expand into the Middle East and Asia,\u201d he affirms.\u00a0<\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Adam says there are different use cases of Bitcoin geographically and it\u2019s important to learn the nuances of every region. \u201cIn the US, tax is a big deal, because there's capital gains tax on Bitcoin, but a lot of jurisdictions in Asia don't have capital gains tax.\u201d In these parts of the world, HODLers are more likely to flock to Ledn to avoid reducing their stash.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While Ledn\u2019s main product is loans, the platform also offers limited trading pairs and a yield-bearing product for Bitcoiners without PTSD who want to earn interest on their coins. Do they plan to add other cryptocurrencies to their range? \u201cNothing [beyond Ethereum] in the long term and no immediate plans but we're always considering it,\u201d he replies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Adam is speaking on a panel about the future of collateral and why Bitcoin is a pristine asset. <\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\"><strong>\u201cProperty rights are a big deal,\u201d he says. \u201cEven gold, because it\u2019s physical, is very important where it\u2019s held. If I want to finance gold, is it in the Bank of England or the Bank of Venezuela? It\u2019s a very different risk profile and because Bitcoin is virtual, you don't have the same challenges with how it's stored.\u201d<\/strong><\/span><\/p><\/blockquote>\n<blockquote><p><strong>\u201cFor us, Bitcoin is the ultimate equalizer. It's the ultimate financial fairness, and I love that because we can build the same financial products for everyone globally. It doesn't care who you are, where you're from, or what you do. It's just Bitcoin.\u201d<\/strong><\/p><\/blockquote>\n<h2><b>Riding the Bull Market Wave<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Since the onset of the bull market, Ledn has seen a 2.5x increase in daily lending and reported $1.67 billion in loans from Q1 to Q3 last year. <\/span><\/p>\n<blockquote><p><strong>\u201cIt's been phenomenal,\u201d Adam says. \u201cThe individuals always got it but I think what's nice about this market is this time it\u2019s the businesses, the institutions are getting it because they really see a for-profit model in it.\u201d<\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">He says the reputational risk of being in an institution four years ago during the last bull cycle was far higher than today. With the stigma of holding Bitcoin removed, institutions are pouring in\u2014and bringing their institutional capital with them.\u00a0<\/span><\/p>\n<blockquote><p><strong>\u201cThe space is still incredibly short dollars,\u201d Adam says. \u201cIf you think about Bitcoin as a $2 trillion market cap today, the amount of retail loans on Bitcoin is probably around $1 to $2 billion, so it's still so small. We need more dollars in the space to allow more people to take mortgages on Bitcoin, and we need that by institutions being able to lend those dollars to companies like Ledn to offer loans to retail.\u201d<\/strong><\/p><\/blockquote>\n<h2><b>\u2018Institutional FOMO\u2019 for Bitcoin<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ledn moved its official headquarters from Canada to the Cayman Islands for its forward-thinking legislation and friendlier regulatory pastures, after \u201cpushing a round peg into a square hole\u201d with policy in their home country and the US. But what about the step change on the horizon with the incoming Trump 2.0?<\/span><\/p>\n<blockquote><p><strong>\u201cI mean, it's great, right?\u201d he lights up. \u201cBitcoin became so polarized and it was brilliant of the Trump administration to really grab that voter base and move on. I think now a lot of businesses that wanted to be in the space but couldn\u2019t risk taking it on until they had legal clarity are going to be able to come in.\u201d<\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">What does that mean for Bitcoin in the months and years ahead? <\/span><\/p>\n<blockquote><p><strong>\u201cI think we're going to see institutional FOMO where several big banks are going to adopt it and everyone else will have to follow.\u201d<\/strong><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>The following is a guest post from Christina Comben. If you\u2019ve been following the crypto space for any length of time, you may be familiar with the name Ledn, pretty much the only centralized Bitcoin lending platform that didn\u2019t crash and burn in the aftermath of Terra\/LUNA, FTX, et al in 2022. Ledn\u2019s more conservative [&hellip;]<\/p>\n","protected":false},"author":230,"featured_media":462197,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10085,60035],"tags":[],"post_folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.9 (Yoast SEO v21.9.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why lending platform Ledn will always be Bitcoin first<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cryptoslate.com\/why-lending-platform-ledn-will-always-be-bitcoin-first\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why lending platform Ledn will always be Bitcoin first\" \/>\n<meta property=\"og:description\" content=\"The following is a guest post from Christina Comben. 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