{"id":259168,"date":"2022-09-03T13:00:11","date_gmt":"2022-09-03T12:00:11","guid":{"rendered":"https:\/\/cryptoslate.com\/?p=259168"},"modified":"2022-09-03T03:52:57","modified_gmt":"2022-09-03T02:52:57","slug":"what-is-cc0-and-why-will-it-change-the-nft-market","status":"publish","type":"post","link":"https:\/\/cryptoslate.com\/what-is-cc0-and-why-will-it-change-the-nft-market\/","title":{"rendered":"What is CC0, and why will it change the NFT market?"},"content":{"rendered":"<p>As the NFT industry becomes more formalized, with major artists, studios and brands involved, the space has been grappling with how best to protect intellectual property.<\/p>\n<p>For example, Bored Ape Yacht Club retains a strict IP usage and <a href=\"https:\/\/blockworks.co\/alleging-copyright-infringement-bored-apes-take-satirist-to-court\/\">has taken people to court<\/a> while CryptoKitties uses the <a href=\"https:\/\/www.nftlicense.org\/\">NFT License<\/a>. Until recently, it seemed that NFT projects would try to follow IP precedent from Web2.0, but a different approach has started getting more adoption.<\/p>\n<ul>\n<li style=\"font-weight: 400;\">What is CC0<\/li>\n<li style=\"font-weight: 400;\">Why new collections are using it<\/li>\n<li style=\"font-weight: 400;\">How different licenses might affect performance<\/li>\n<li style=\"font-weight: 400;\">Examples of derivative products under CC0<\/li>\n<\/ul>\n<h2>What is the CC0 License?<\/h2>\n<p>Copyright issues are a constant source of attrition between brands, creators, and the community using the product. With NFTs in particular, several <a href=\"https:\/\/www.protocol.com\/newsletters\/protocol-fintech\/nft-trademark-copyright\">lawsuits<\/a> were already filed in court to settle differences between the involved parties.<\/p>\n<p>One example is \u201c<a href=\"https:\/\/www.hhrartlaw.com\/2022\/04\/nft-update-5-recent-lawsuits-show-a-glimpse-into-future-legal-battles-involving-nfts\/\">Roc-A-Fella Records Inc. v. Damon Dash<\/a>\u201d, where there is a dispute about the copyright owner of Reasonable Doubt, Jay-Z\u2019s debut album, as there was an intention to sell it as an NFT.<\/p>\n<p>CC0 is the <a href=\"https:\/\/creativecommons.org\/share-your-work\/public-domain\/cc0\/\">Creative Commons 0<\/a>, where the \u201c0\u201d equals \u201cno rights reserved\u201d on the project's intellectual property. It\u2019s a type of copyright that allows creators to waive legal interest in their work and take it into the public domain almost instantly. When thinking about NFTs, the owners can take the art on their NFT and use it for any purpose \u2014 marketing, changing it, creating a brand with it, anything. As a matter of fact, this license means that you don\u2019t even have to own an NFT from the collection\u2014anyone can use any NFT in the collection, even as the logo of a company, if wanted.<\/p>\n<h2>Which collections are using CC0 and why?<\/h2>\n<p>One of the first projects using the CC0 license was <a href=\"https:\/\/nouns.wtf\/\">Nouns<\/a>. The <a href=\"https:\/\/medium.com\/@punk4156\/the-nouns-virtuous-cycle-95586bb9c7c9\">idea behind the project<\/a> was to build a community, and later a DAO, that would foster innovation using the Nouns characters to create derivatives (new projects based on it). They have already launched a sunglasses collection, a LilNouns NFT collection, and have other initiatives that you can follow on <a href=\"https:\/\/nouns.wtf\/vote\">their proposal\u2019s page.<\/a><\/p>\n<p>Moonbirds followed a different path. It started with a \u201cregular\u201d license, <a href=\"https:\/\/twitter.com\/kevinrose\/status\/1555262099093200896\">but in August 2022<\/a>, it moved to CC0.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-259170  aligncenter\" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/2.png\" alt=\"Nouns and Moonbirds - examples of CC0 projects\" width=\"479\" height=\"325\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/2.png 1600w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/2-300x204.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/2-1024x695.png 1024w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/2-768x521.png 768w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/2-1536x1043.png 1536w\" sizes=\"(max-width: 479px) 100vw, 479px\" \/><\/p>\n<figure id=\"attachment_259169\" aria-describedby=\"caption-attachment-259169\" style=\"width: 479px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-259169 \" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/1.png\" alt=\"Nouns and Moonbirds - examples of CC0 projects\" width=\"479\" height=\"224\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/1.png 1200w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/1-300x141.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/1-1024x480.png 1024w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/1-768x360.png 768w\" sizes=\"(max-width: 479px) 100vw, 479px\" \/><figcaption id=\"caption-attachment-259169\" class=\"wp-caption-text\">Nouns and Moonbirds &#8211; examples of CC0 projects<\/figcaption><\/figure>\n<p>As of Aug. 22, the top collections that are using CC0 as their distribution license model were:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">Nouns<\/li>\n<li style=\"font-weight: 400;\">Lil Nouns<\/li>\n<li style=\"font-weight: 400;\">Mfers<\/li>\n<li style=\"font-weight: 400;\">Goblintownwtf<\/li>\n<li style=\"font-weight: 400;\">CrypToadz<\/li>\n<li style=\"font-weight: 400;\">XCOPYART<\/li>\n<li style=\"font-weight: 400;\">cryptodickbutts<\/li>\n<li style=\"font-weight: 400;\">lootproject<\/li>\n<li style=\"font-weight: 400;\">Moonbirds<\/li>\n<li style=\"font-weight: 400;\">oddities_xyz<\/li>\n<li style=\"font-weight: 400;\">terraforms<\/li>\n<\/ul>\n<p>A more comprehensive list can be found <a href=\"https:\/\/twitter.com\/0xSoji\/status\/1557361389609549824\">here<\/a>.<\/p>\n<h3>And why are they doing it?<\/h3>\n<p>The idea is to promote the project to a broader audience so they can add value to it. With more interaction opportunities through derivative collections, original art-related merchandise, and a bigger community, the interest in the collection grows, benefiting its creators and NFT holders.<\/p>\n<p>So, giving away the rights over their collection actually can be beneficial for the creators and holders:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">The creators\/DAO usually still receive the royalties on the secondary market<\/li>\n<li style=\"font-weight: 400;\">It incentivizes the creation of derivatives, which drives more attention to the original collection<\/li>\n<li style=\"font-weight: 400;\">Derivatives usually give an airdrop (or Whitelist spots) for the holders of the original collection<\/li>\n<li style=\"font-weight: 400;\">The creators\/DAO can fund new projects to enhance the collection's popularity, creating a flywheel movement<\/li>\n<\/ul>\n<h2>Market Comparison: CC0 x Other Licenses (Trading Volume and Transactions)<\/h2>\n<p>The top 10 NFT Collections in Trading Volume that are non-CC0 licenses, for the last 30 days, had a total of 168 million USD, as shown in the chart below.<\/p>\n<figure id=\"attachment_259171\" aria-describedby=\"caption-attachment-259171\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-259171 size-full\" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/3.png\" alt=\"Footprint Analytics - Trading Volume last 30 days, USD, Top 10 NFT Collections\" width=\"1200\" height=\"630\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/3.png 1200w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/3-300x158.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/3-1024x538.png 1024w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/3-768x403.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-259171\" class=\"wp-caption-text\">Footprint Analytics &#8211; Trading Volume last 30 days, USD, Top 10 NFT Collections<\/figcaption><\/figure>\n<p>The trading volume of the Top 5 CC0 license collections in the last 30 days (see chart below) was USD 32 million. This represents around 27% of the Trading Volume for the Top 10 non-CC0 licenses.<\/p>\n<figure id=\"attachment_259172\" aria-describedby=\"caption-attachment-259172\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-259172 size-full\" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/4.png\" alt=\"Footprint Analytics - Trading Volume last 30 days, CC0 Collections\" width=\"1200\" height=\"630\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/4.png 1200w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/4-300x158.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/4-1024x538.png 1024w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/4-768x403.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-259172\" class=\"wp-caption-text\">Footprint Analytics &#8211; Trading Volume last 30 days, CC0 Collections<\/figcaption><\/figure>\n<p>We have a total of transactions in the last 30 days for these Top 10 NFT collections without the CC0 license, we have a total of 89,177 transactions.<\/p>\n<figure id=\"attachment_259173\" aria-describedby=\"caption-attachment-259173\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-259173 size-full\" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/5.png\" alt=\"Footprint Analytics - 30D Transactions for Top NFT Collections, without CC0 license\" width=\"1200\" height=\"630\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/5.png 1200w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/5-300x158.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/5-1024x538.png 1024w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/5-768x403.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-259173\" class=\"wp-caption-text\">Footprint Analytics &#8211; 30D Transactions for Top NFT Collections, without CC0 license<\/figcaption><\/figure>\n<p>Similarly, when we look at the Top CC0 Collections (chart below), we have a total of 7140 transactions, 8% in comparison.<\/p>\n<figure id=\"attachment_259174\" aria-describedby=\"caption-attachment-259174\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-259174 size-full\" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/6.png\" alt=\"Footprint Analytics - Top Collections using CC0 - Number of transactions\" width=\"1200\" height=\"630\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/6.png 1200w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/6-300x158.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/6-1024x538.png 1024w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/6-768x403.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-259174\" class=\"wp-caption-text\">Footprint Analytics &#8211; Top Collections using CC0 &#8211; Number of transactions<\/figcaption><\/figure>\n<p>The Top CC0 License Collections already had almost 30% of the Top 10 non-CC0 Trading Volume in the past 30 days, even with 8% of the number of transactions. These numbers will increase, as <a href=\"https:\/\/skomra.medium.com\/nft-projects-with-a-cc0-license-21cc38bfe1d7\">more collections<\/a> are switching for this licensing model.<\/p>\n<p>This is not <a href=\"https:\/\/a16zcrypto.com\/cc0-nft-creative-commons-zero-license-rights\/\">a trend that will fade away<\/a>, especially with a huge success case as the Noun Collection. As Moonbirds also announced their plans to move to a DAO to oversee and incentivize their logo\/brand use, this process of releasing the copyrights on the collection and to share the direction of it with the NFT holders (the DAO) is one interesting development for investors: Own a piece of the brand by owning a piece of their collection.<\/p>\n<h2>Examples of derivative products under CC0<\/h2>\n<p><a href=\"https:\/\/xcopy.art\/\">XCOPY<\/a>, an iconic NFT creator, put his artwork \u201c<a href=\"https:\/\/superrare.com\/artwork\/right-click-and-save-as-guy-1154\">Right-click and Save As Guy<\/a>\u201c under the CC0 license in January 2021. This CC0 license has already resulted in a <a href=\"https:\/\/deca.art\/pravijn\/rcs\">lot of derivatives<\/a>.<\/p>\n<figure id=\"attachment_259175\" aria-describedby=\"caption-attachment-259175\" style=\"width: 575px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-259175 \" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/7.png\" alt=\"Derivatives from Right-click and Save As Guy\" width=\"575\" height=\"273\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/7.png 1300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/7-300x143.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/7-1024x487.png 1024w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/7-768x365.png 768w\" sizes=\"(max-width: 575px) 100vw, 575px\" \/><figcaption id=\"caption-attachment-259175\" class=\"wp-caption-text\">Derivatives from Right-click and Save As Guy<\/figcaption><\/figure>\n<p>And they are available for trading, bringing more visibility to the original artwork.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-259176 \" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/8.png\" alt=\"\" width=\"559\" height=\"281\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/8.png 1199w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/8-300x151.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/8-1024x515.png 1024w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/8-768x386.png 768w\" sizes=\"(max-width: 559px) 100vw, 559px\" \/>After their CC0 announcement, there was also an explosion of derivatives of Moonbirds. One example is Mournbirds, where the creator mentioned explicitly that the new collection was made possible because of the license.<\/p>\n<figure id=\"attachment_259177\" aria-describedby=\"caption-attachment-259177\" style=\"width: 571px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-259177 size-full\" src=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/9.png\" alt=\"Derivative example: Mournbirds\" width=\"571\" height=\"568\" srcset=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/9.png 571w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/9-300x298.png 300w, https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/09\/9-150x150.png 150w\" sizes=\"(max-width: 571px) 100vw, 571px\" \/><figcaption id=\"caption-attachment-259177\" class=\"wp-caption-text\">Derivative example: Mournbirds<\/figcaption><\/figure>\n<p>This is not <a href=\"https:\/\/a16zcrypto.com\/cc0-nft-creative-commons-zero-license-rights\/\">a trend that will fade away<\/a>, especially with a huge success case as the Noun Collection. As Moonbirds also announced their plans to move to a DAO to oversee and incentivize their logo\/brand use, this process of releasing the copyrights on the collection and sharing its direction with the NFT holders (the DAO) is one interesting development for investors: Own a piece of the brand by owning a piece of their collection.<\/p>\n<p>This piece is contributed by <a href=\"https:\/\/www.footprint.network\/\">Footprint Analytics<\/a> community on August 30, 2022 Thiago Freitas<\/p>\n<p>Data Source: <a href=\"https:\/\/www.footprint.network\/@VnFApI5hnG\/CC0-Collections-x-Normal-Licenses\">CC0 dashboard<\/a><\/p>\n<p>The Footprint Community is a place where data and crypto enthusiasts worldwide help each other understand and gain insights about Web3, the metaverse, DeFi, GameFi, or any other area of the fledgling world of blockchain. Here you'll find active, diverse voices supporting each other and driving the community forward.<\/p>\n<ul>\n<li><a href=\"https:\/\/www.footprint.network\">Footprint Website<\/a><\/li>\n<li><a href=\"https:\/\/discord.gg\/3HYaR6USM7\">Discord<\/a><\/li>\n<li><a href=\"https:\/\/twitter.com\/Footprint_Data\">Twitter<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>As the NFT industry becomes more formalized, with major artists, studios and brands involved, the space has been grappling with how best to protect intellectual property. For example, Bored Ape Yacht Club retains a strict IP usage and has taken people to court while CryptoKitties uses the NFT License. Until recently, it seemed that NFT [&hellip;]<\/p>\n","protected":false},"author":828,"featured_media":259178,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[120,76232],"tags":[],"post_folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.9 (Yoast SEO v21.9.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is CC0, and why will it change the NFT market?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cryptoslate.com\/what-is-cc0-and-why-will-it-change-the-nft-market\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is CC0, and why will it change the NFT market?\" \/>\n<meta property=\"og:description\" content=\"As the NFT industry becomes more formalized, with major artists, studios and brands involved, the space has been grappling with how best to protect intellectual property. 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