{"id":230660,"date":"2022-04-07T19:30:29","date_gmt":"2022-04-07T18:30:29","guid":{"rendered":"https:\/\/cryptoslate.com\/?p=230660"},"modified":"2022-04-07T19:08:43","modified_gmt":"2022-04-07T18:08:43","slug":"ubisoft-proves-gamers-right-by-ditching-breakpoint-just-4-months-after-nft-integration","status":"publish","type":"post","link":"https:\/\/cryptoslate.com\/ubisoft-proves-gamers-right-by-ditching-breakpoint-just-4-months-after-nft-integration\/","title":{"rendered":"Ubisoft proves gamers right by ditching &#8216;Breakpoint&#8217; just 4 months after NFT integration"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">In December 2021, major video game publisher Ubisoft invoked a <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/cryptoslate.com\/ubisoft-injects-tezos-based-nfts-into-one-of-its-worst-live-service-games\/\">tsunami of outrage<\/a> from gamers<\/span><span style=\"font-weight: 400;\"> by adding non-fungible tokens (NFTs) \u2014 dubbed \u201cDigits\u201d \u2014 to Ghost Recon Breakpoint, one of its <\/span><a href=\"https:\/\/www.metacritic.com\/game\/pc\/tom-clancys-ghost-recon-breakpoint\"><span style=\"font-weight: 400;\">lowest-rated<\/span><\/a><span style=\"font-weight: 400;\"> live service games. To make matters even worse, the company has now inadvertently validated all that scorn.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just four months after the introduction of NFTs, Breakpoint developers announced that no further content will be produced for the game:<\/span><\/p>\n<blockquote><p><strong>\u201cThe last four months marked the release of our final piece of content: the brand new Operation Motherland mode, tons of new items including 20th anniversary and Quartz items [NFTs] for Ghost Recon Breakpoint. We will continue to maintain our game servers for both Ghost Recon Wildlands and Ghost Recon Breakpoint.\u201d<\/strong><\/p><\/blockquote>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Hey Ghosts, we have an important message we would like to share with you all \ud83d\udc47 <a href=\"https:\/\/t.co\/kYeyVWVtgi\">pic.twitter.com\/kYeyVWVtgi<\/a><\/p>\n<p>&mdash; Ghost Recon (@GhostRecon) <a href=\"https:\/\/twitter.com\/GhostRecon\/status\/1511373147475484682?ref_src=twsrc%5Etfw\">April 5, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<h2>What\u2019s all the fuss about?<\/h2>\n<p><span style=\"font-weight: 400;\">Ubisoft\u2019s Tezos-based Digits are part of its NFT-focused Quartz platform and are represented in Breakpoint (and will potentially be added to other projects in the future) as various cosmetic items that can be used to change the appearance of characters and weapons. <\/span><span style=\"font-weight: 400;\">Baptiste Chardon, blockchain product director at Ubisoft, explained at the time:<\/span><\/p>\n<blockquote><p><strong>\u201cBetween the uniqueness of each item, materialized by the serial number engraved on them, and the higher control offered to players to use their Digits or trade them with others in a safe and secure environment, Ubisoft Quartz offers new and exciting ways for our community to engage with Ghost Recon Breakpoint.\u201d<\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">However,<\/span> <span style=\"font-weight: 400;\">a large portion of the gaming community riled up against the introduction of NFTs from the very start. At the time, numerous comments on Twitter have demonstrated that many regular gamers didn\u2019t share Ubisoft\u2019s enthusiasm when it comes to new monetization tools, despite the publisher\u2019s reassurances that \u201cDigits are cosmetics only\u201d and \u201cwould not unbalance the experience for our players.\u201d<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">None of this stuff makes videogames any better. It doesn&#39;t make them more fun or interesting. It just turn them into proxy financial instruments, corrupting their core design and exposing them to market forces that will enrich some, but exclude and disappoint most. This sucks. <a href=\"https:\/\/t.co\/M6x1Gy5vSS\">https:\/\/t.co\/M6x1Gy5vSS<\/a><\/p>\n<p>&mdash; Skill Up (@SkillUpYT) <a href=\"https:\/\/twitter.com\/SkillUpYT\/status\/1468329437678563329?ref_src=twsrc%5Etfw\">December 7, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">This attitude was partly understandable since Ubisoft has become notorious in recent years for adding controversial monetization systems in its games. Apart from cosmetic items, the company is also known for offering numerous time-limited \u201cboosters\u201d that have seemingly become mandatory in most of its projects.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While NFTs became quite popular among collectors, sometimes reaching tens of millions of dollars in price, gamers around the world aren\u2019t too thrilled with the idea of adding <\/span><i><span style=\"font-weight: 400;\">yet another <\/span><\/i><span style=\"font-weight: 400;\">arguably<\/span> <span style=\"font-weight: 400;\">speculative and exploitative monetization model to their entertainment medium.<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Ubi coming in with another reason that I feel like \u201cAAA\u201d devs need to collapse and let the industry heal. Unfinished games all over the place, greed running rampant, not caring about their quality anymore, all of them need to vanish so we can reset stuff.<\/p>\n<p>&mdash; Captain Coco (@ImNovaG) <a href=\"https:\/\/twitter.com\/ImNovaG\/status\/1468466796646699009?ref_src=twsrc%5Etfw\">December 8, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">However, since Ubisoft has pulled the plug on all future content for Breakpoint, Digits\u2019 value proposition has become even more questionable.<\/span><\/p>\n<h2>Not as advertised<\/h2>\n<p><span style=\"font-weight: 400;\">The lack of support and new content doesn\u2019t necessarily mean that Breakpoint will \u201cdie\u201d this instant, but it will certainly affect the game\u2019s popularity over time, essentially putting it in the so-called \u201clife support mode,\u201d and could ultimately result in the complete shutdown of its servers at some point in the future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But while this practice is common in the gaming industry, the addition of NFTs to the mix has made the situation much more complicated.\u00a0<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Hahaha rugpull from a big player, who could have expected that, well done <a href=\"https:\/\/twitter.com\/Ubisoft?ref_src=twsrc%5Etfw\">@Ubisoft<\/a><\/p>\n<p>&mdash; Gregg Brysiewicz (@GregorMcBride) <a href=\"https:\/\/twitter.com\/GregorMcBride\/status\/1511902202830651392?ref_src=twsrc%5Etfw\">April 7, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">For starters, the ability to \u201ccash out\u201d Digits for real money \u2014 one of the main selling points used to justify the injection of NFTs into game economies \u2014 could be stifled by dwindling community numbers. Since fewer players means fewer buyers, there simply won\u2019t be enough \u201cliquidity\u201d as everyone will be trying to \u201cdump\u201d their tokens.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Secondly, it doesn\u2019t look, at least for now, like Breakpoint players will be able to transfer their Digits to other Ubisoft projects, especially since these cosmetics are game-specific.\u00a0<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">I know it&#39;s hard to believe can only use those NFT for said game they allow it for only, and if by chance they choose to bring it to other games that be their call, otherwise NOPE, those NFT is only for one game, and nothing else. <a href=\"https:\/\/t.co\/XmZ868NIms\">pic.twitter.com\/XmZ868NIms<\/a><\/p>\n<p>&mdash; Teddy bear (@SuperTeddyBearG) <a href=\"https:\/\/twitter.com\/SuperTeddyBearG\/status\/1511876488559312904?ref_src=twsrc%5Etfw\">April 7, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">This was also implied in an <\/span><a href=\"https:\/\/quartz.ubisoft.com\/Game:7c788439-f696-4362-8848-d719eeb3e9d2\"><span style=\"font-weight: 400;\">announcement<\/span><\/a><span style=\"font-weight: 400;\"> on Quartz's website, in which the company told players to \u201cstay tuned for more updates with features to the platform and future drops coming with other games!\u201d As such, it seems like other projects will have their own separate NFTs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ironically, Ubisoft even congratulated Breakpoint players as they now ostensibly \u201cown a piece of the game\u201d and have left their \u201cmark in its history.\u201d But if \u2014 or when \u2014 its servers are shut down and the game literally ceases to exist, all their Breakpoint tokens will likely become useless and defunct.<\/span><\/p>\n<p>So what was really the point in choosing NFTs over traditional <span style=\"font-weight: 400;\">\u201cblockchain-less\u201d and<\/span> <span style=\"font-weight: 400;\">\u201ccentralized\u201d<\/span> in-game purchases in the first place?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In December 2021, major video game publisher Ubisoft invoked a tsunami of outrage from gamers by adding non-fungible tokens (NFTs) \u2014 dubbed \u201cDigits\u201d \u2014 to Ghost Recon Breakpoint, one of its lowest-rated live service games. To make matters even worse, the company has now inadvertently validated all that scorn. Just four months after the introduction [&hellip;]<\/p>\n","protected":false},"author":472,"featured_media":230682,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,76844,76232],"tags":[60953],"post_folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.9 (Yoast SEO v21.9.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ubisoft proves gamers right by ditching &#039;Breakpoint&#039; just 4 months after NFT integration<\/title>\n<meta name=\"description\" content=\"Ubisoft has announced that online &quot;looter-shooter&quot; with NFTs Ghost Recon Breakpoint won&#039;t receive any further post-launch support.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cryptoslate.com\/ubisoft-proves-gamers-right-by-ditching-breakpoint-just-4-months-after-nft-integration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ubisoft proves gamers right by ditching &#039;Breakpoint&#039; just 4 months after NFT integration\" \/>\n<meta property=\"og:description\" content=\"Ubisoft has announced that online &quot;looter-shooter&quot; with NFTs Ghost Recon Breakpoint won&#039;t receive any further post-launch support.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cryptoslate.com\/ubisoft-proves-gamers-right-by-ditching-breakpoint-just-4-months-after-nft-integration\/\" \/>\n<meta property=\"og:site_name\" content=\"CryptoSlate\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-07T18:30:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-07T18:08:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2022\/04\/image_2022-04-07_221258459.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Liam Frost\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cryptoslate\" \/>\n<meta name=\"twitter:site\" content=\"@cryptoslate\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Liam Frost\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/cryptoslate.com\/ubisoft-proves-gamers-right-by-ditching-breakpoint-just-4-months-after-nft-integration\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cryptoslate.com\/ubisoft-proves-gamers-right-by-ditching-breakpoint-just-4-months-after-nft-integration\/\"},\"author\":{\"@type\":\"Person\",\"@id\":\"https:\/\/cryptoslate.com\/author\/liam-frost\/#person\",\"name\":\"Liam Frost\",\"url\":\"https:\/\/cryptoslate.com\/author\/liam-frost\/\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/cryptoslate.com\/author\/liam-frost\/\"},\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/cryptoslate.com\/author\/liam-frost\/#authorimage\",\"url\":\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2021\/03\/author-liam-frost-300x300.jpg\",\"contentUrl\":\"https:\/\/cryptoslate.com\/wp-content\/uploads\/2021\/03\/author-liam-frost-300x300.jpg\",\"caption\":\"Liam Frost\"},\"jobTitle\":\"Reporter\",\"description\":\"Liam Frost is a freelance journalist and editor with over 15 years of experience working for various media outlets across the world. 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