{"id":226302,"date":"2022-03-22T16:30:51","date_gmt":"2022-03-22T16:30:51","guid":{"rendered":"https:\/\/cryptoslate.com\/?p=226302"},"modified":"2022-03-22T16:36:19","modified_gmt":"2022-03-22T16:36:19","slug":"tennis-player-naomi-osaka-becomes-global-ambassador-of-crypto-exchange-ftx","status":"publish","type":"post","link":"https:\/\/cryptoslate.com\/tennis-player-naomi-osaka-becomes-global-ambassador-of-crypto-exchange-ftx\/","title":{"rendered":"Tennis player Naomi Osaka becomes Global Ambassador of crypto exchange FTX"},"content":{"rendered":"<p>Renowned professional tennis player and activist Naomi Osaka has become the latest prominent sports figure to enter into a long-term partnership with cryptocurrency exchange FTX in order to \u201cincrease access and opportunity for women in crypto.\u201d<\/p>\n<p>According to a <a href=\"https:\/\/www.prnewswire.com\/news-releases\/naomi-osaka-world-renowned-tennis-player-and-activist-becomes-global-ambassador-and-shareholder-of-ftx-with-long-term-partnership-to-increase-access-and-opportunity-for-women-in-crypto-301506633.html\">press release<\/a> published on March 21, Osaka will become a \u201ccomprehensive partner\u201d of FTX and will be wearing the exchange\u2019s logo during competitions, starting with the Miami Open, as well as producing \u201ccontent aimed at young women.\u201d<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A four-time Grand Slam champion, <a href=\"https:\/\/twitter.com\/naomiosaka?ref_src=twsrc%5Etfw\">@naomiosaka<\/a> is changing the game on and off the court. We\u2019re incredibly proud to call her our newest partner!<\/p>\n<p>\ud83e\udd1d working to make <a href=\"https:\/\/twitter.com\/hashtag\/bitcoin?src=hash&ref_src=twsrc%5Etfw\">#bitcoin<\/a> and crypto more accessible. <a href=\"https:\/\/t.co\/aA3wd7eY0r\">pic.twitter.com\/aA3wd7eY0r<\/a><\/p>\n<p>&mdash; FTX (@FTX_Official) <a href=\"https:\/\/twitter.com\/FTX_Official\/status\/1505908429893910531?ref_src=twsrc%5Etfw\">March 21, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Notably, she will also get an equity stake in FTX Trading Limited and will be receiving compensation in crypto, the release added.<\/p>\n<p>\u201cWe have seen the statistics about how few women are part of crypto by comparison, which kind of mirrors the inequality we see in other financial markets,\u201d Osaka said in the announcement.<\/p>\n<blockquote><p>\u201cCryptocurrencies started with the goal of being accessible to everyone and breaking down barriers to entry. I'm excited to partner with FTX to get back to that mission and to innovate on new ways to reach more people and further democratize the space.\u201d<\/p><\/blockquote>\n<h2>Not slowing down<\/h2>\n<p>With Osaka becoming one of the first major female professional athletes to team up with FTX, the exchange\u2019s sports partnership history continues to gradually grow even more impressive.<\/p>\n<p>As <i>CryptoSlate<\/i> reported, FTX <a href=\"https:\/\/cryptoslate.com\/yesterday-in-ftx-land-stephen-curry-partnership-and-a-290000-nft\/\">partnered with Stephen Curry<\/a>, one of the biggest stars in basketball, last September. As the exchange\u2019s global ambassador, he also received an equity stake in FTX Trading Limited.<\/p>\n<p>Prior to that, the platform teamed up with \u0441elebrity couple <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2021-06-29\/tom-brady-gisele-b-ndchen-take-equity-stake-in-crypto-firm-ftx\">Tom Brady and Gisele B\u00fcndchen<\/a> in June 2021, offering them similar conditions.<\/p>\n<blockquote><p>\u201cTom and Gisele are both legends and they both reached the pinnacle of what they do,\u201d Sam Bankman-Fried, the founder and chief executive officer of FTX, told <em>Bloomberg<\/em> at the time. \u201cWhen we think about what FTX represents, we want to be the best product that is out there.\u201d<\/p><\/blockquote>\n<p>Not to mention $135 million FTX paid for the Miami Heat stadium's <a href=\"https:\/\/cryptoslate.com\/crypto-exchange-ftx-bags-miami-heat-stadium-rights-for-135-million\/\">naming rights<\/a>. The platform also became\u00a0the \u201c<a href=\"https:\/\/cryptoslate.com\/ftx-is-now-official-crypto-exchange-of-the-major-league-baseball-mlb\/\">official crypto exchange<\/a>\u201d of Major League Baseball last June.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Renowned professional tennis player and activist Naomi Osaka has become the latest prominent sports figure to enter into a long-term partnership with cryptocurrency exchange FTX in order to \u201cincrease access and opportunity for women in crypto.\u201d According to a press release published on March 21, Osaka will become a \u201ccomprehensive partner\u201d of FTX and will [&hellip;]<\/p>\n","protected":false},"author":472,"featured_media":226334,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5789,77489,77252],"tags":[60786],"post_folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.9 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