{"id":179282,"date":"2021-01-06T16:08:37","date_gmt":"2021-01-06T16:08:37","guid":{"rendered":"https:\/\/cryptoslate.com\/?p=179282"},"modified":"2021-01-06T16:09:29","modified_gmt":"2021-01-06T16:09:29","slug":"this-reason-is-how-bitcoin-can-disrupt-the-200-billion-card-rewards-market","status":"publish","type":"post","link":"https:\/\/cryptoslate.com\/this-reason-is-how-bitcoin-can-disrupt-the-200-billion-card-rewards-market\/","title":{"rendered":"This is how Bitcoin can disrupt the $200 billion card rewards market"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Credit card rewards account for a small, but significant, chunk of the $1.2 trillion credit card market. And some say <a href=\"https:\/\/cryptoslate.com\/coins\/bitcoin\/\">Bitcoin<\/a> could disrupt that space.<\/span><\/p>\n<h2><b>Bitcoin reward cards are coming for the pie<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Bitcoin is coming for the $200 billion credit card rewards market, say some builders in the crypto industry. As per a report on <\/span><strong><a href=\"https:\/\/www.businessinsider.com\/personal-finance\/bitcoin-credit-and-debit-cards-change-earning-rewards-2020-12?IR=T\"><i>Business Insider<\/i><\/a><\/strong><span style=\"font-weight: 400;\">, credit card users may soon wake to the idea of earning Bitcoin on their card purchases alongside airline miles and travel points (the current contenders).<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Bitcoin rewards are going to eat the $200,000,000,000 rewards market. <a href=\"https:\/\/t.co\/iuiKGEv8nX\">https:\/\/t.co\/iuiKGEv8nX<\/a><\/p>\n<p>&mdash; Will Reeves (@wlrvs) <a href=\"https:\/\/twitter.com\/wlrvs\/status\/1346523429927673856?ref_src=twsrc%5Etfw\">January 5, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">Take Will Reeves, the CEO of Bitcoin rewards card <a href=\"https:\/\/cryptoslate.com\/fold-launches-a-visa-debit-card-with-bitcoin-rewards-heres-how-it-compared-to-other-crypto-reward-programs\/\">Fold<\/a>, a firm that offers cashbacks in Satoshis, Bitcoin\u2019s smallest unit. Reeves said that the rewards industry \u201chas not really innovated since the inception of airline miles,&#8221; and that Bitcoin rewards present a way out.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Fold app, as such, has innovated with a gamified model for its rewards model. Users get to spin a virtual \u201cwheel\u201d with eight options each time they make a purchase using the Fold card\u2014with prizes ranging from discounts to bonuses to the ultimate win of a whole Bitcoin (worth over $36,000 at press time).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And given that Bitcoin\u2019s prices are running skyward. Reeves claimed that most users have actually ended up with far more USD amounts by simply HODLing their rewards. &#8220;It has volatility. But generally, this is an asset that tends to appreciate,\u201d he told <\/span><i><span style=\"font-weight: 400;\">Business Insider<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Several Bitcoin rewards apps have already made their mark on the market. Lolli, an American firm, allows shoppers to earn up to 30 percent back in Bitcoin from purchases that they make at participating retailers.<\/span><\/p>\n<h2><b>How Bitcoin rewards ease people into crypto<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Another firm in this space is <a href=\"https:\/\/cryptoslate.com\/companies\/blockfi\/\">BlockFi<\/a>, a popular crypto lending platform that jumped into the Bitcoin card rewards market in December last year. Users earn over 1.5% of fiat purchases made by the card, which is yet to be released.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the cashback (or <\/span><i><span style=\"font-weight: 400;\">satsbacks<\/span><\/i><span style=\"font-weight: 400;\">, if you prefer) aside, CEO Zac Prince says such rewards allow users to engage with cryptocurrencies without having to deal with buying Bitcoin over exchanges or other avenues\u2014a process that may seem daunting to many.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Prince said:<\/span><\/p>\n<blockquote><p><b>\u201c[People] think it's interesting, but taking the step of spending their own money to acquire it might feel like too much.&#8221;<\/b><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">He added that for such &#8220;crypto curious&#8221; individuals, such a method is a \u201creally low-risk way\u201d to get their hands onto Bitcoin,\u00a0 with the familiarity of using a Visa card making it all the more comfortable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fold\u2019s Reeves concurs. &#8220;Buying it [might seem] risky. It's your hard-earned money. You have to go through exchanges. There are a lot of fees involved,\u201d he said.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Credit card rewards account for a small, but significant, chunk of the $1.2 trillion credit card market. And some say Bitcoin could disrupt that space. Bitcoin reward cards are coming for the pie Bitcoin is coming for the $200 billion credit card rewards market, say some builders in the crypto industry. As per a report [&hellip;]<\/p>\n","protected":false},"author":65,"featured_media":179299,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,60208],"tags":[60786],"prediction_market_topic":[],"post_folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.9 (Yoast SEO v21.9.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>This is how Bitcoin can disrupt the $200 billion card rewards market<\/title>\n<meta name=\"description\" content=\"Card rewards account for a small chunk of the $1.2 trillion credit card market. 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