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BitPay Partners With $1.5 Billion International Payment Startup Adyen
BitPay and Adyen have partnered to offer bitcoin payments to gamers using Jagex, the UK-based developer behind popular online game MMORPG RuneScape.
Updated Dec 10, 2022, 3:18 p.m. Published Feb 3, 2015, 3:31 p.m.
Adyen, a company that provides payments services for online retail giants like Uber, Facebook and Spotify, has added a bitcoin option to its platform.
BitPay and Adyen have partnered to offer bitcoin payments to gamers using Jagex, the UK-based developer behind popular online game MMORPG RuneScape.
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An early adopter of the free-to-play gaming model, Jagex, is the first merchant to accept bitcoin payments through Adyenhttps://www.adyen.com/home/payment-services/online-payments?gclid=CP_fiMXbxcMCFeHHtAodc3UAIw's platform, credited with processing $25bn in transactions last year.
Commenting on the rollout of bitcoin as a payment option, David Parrott, payment services director at Jagex, said:
“As a business that operates on a freemium model – where the payment process needs to be compelling enough to convert cost-free customers into paying ones – not having a barrier to entry for bitcoin users makes sense.”
Tony Gallippi, BitPay's co-founder and executive chairman, commented that Adyen is "a strong partner to help expand bitcoin adoption worldwide".
Adyen raised $250m in venture capital last month, putting it at a $1.5bn valuation.
The announcement follows increasing investment in the startup ecosystem, with leading global brands like Microsoft and Virgin Galactic already accepting bitcoin.
Disclaimer: CoinDesk founder Shakil Khan is an investor in BitPay.
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