Share this article
Rumble Shares Soar on Tether Partnerships, Planned Northern Data Acquisition
Rumble unveiled three major deals with Tether and Northern Data, expanding its AI infrastructure, ad business and cloud capacity.
Updated Nov 10, 2025, 1:58 p.m. Published Nov 10, 2025, 12:30 p.m.
What to know:
- Rumble plans to acquire Northern Data AG, adding approximately 22,000 Nvidia GPUs and global data centers, scaling its cloud and AI operations.
- Tether committed $150 million for GPU services and $100 million in advertising, reinforcing its partnership with Rumble and advancing decentralized AI and creator monetization.
- Rumble shares jumped 21% in pre-market trading. Northern Data surged 46%.
Rumble (RUM) shares jumped 21% in pre-market trading after saying it agreed to buy AI and high-performance-computing firm Northern Data AG (NB2), and stablecoin issuer Tether committed to buying up to $150 million of GPU services from the combined company.
Investors in Frankfurt-based Northern Data will receive 2.0281 new Rumble shares for each NB2 share they own, and will end up with about 30% of the combined company. The deal values the company about $767 million, based on Rumble's closing price on Friday.
STORY CONTINUES BELOW
Don't miss another story.Subscribe to the Crypto Daybook Americas Newsletter today. See all newsletters
Tether and other major Northern Data shareholders representing more than 70% of the stock committed to accepting the offer. Longboat Key, Florida-based Rumble said it expected the all-share acquisition to be complete in the second quarter of next year.
The deal will give Rumble another 22,400 Nvidia GPUs and expand its cloud capacity to nearly 180 MW while strengthening its presence in Europe. Northern data shares soared 47% during Monday's session, taking its market cap to about $1.3 billion.
Tether's agreement to buy services from Rumble after the deal is complete gives the world's largest stablecoin issuer access to high-performance compute power for its decentralized AI infrastructure, reducing reliance on major cloud providers and supporting its broader push to build independent AI systems. It builds on Tether’s earlier $775 million strategic investment in Rumble.
Tether also said it would spend $100 million on a two-year advertising campaign to drive adoption of Rumble Wallet. The campaign will integrate Rumble Wallet with Tether’s USDT, XAUT and BTC products, expand monetization options for creators who prioritize free speech and accelerate Rumble’s advertising and ecosystem growth.
UPDATE (Nov. 10, 12:58 UTC): Adds calculated estimate of deal value in second paragraph.
AI Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards. For more information, see CoinDesk's full AI Policy.
More For You
What to know:
- As of October 2025, GoPlus has generated $4.7M in total revenue across its product lines. The GoPlus App is the primary revenue driver, contributing $2.5M (approx. 53%), followed by the SafeToken Protocol at $1.7M.
- GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month.
- Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B.
More For You
Bitcoin’s Deep Correction Sets Stage for December Rebound, Says K33 Research
K33 Research says market fear is outweighing fundamentals as bitcoin nears key levels. December could offer an entry point for bold investors.
What to know:
- K33 Research says bitcoin’s steep correction shows signs of bottoming, with December potentially marking a turning point.
- The firm has argued that the market is overreacting to long-term risks while ignoring near-term signals of strength, like low leverage and solid support levels.
- With likely policy shifts ahead and cautious positioning in futures, K33 sees more upside potential than risk of another major collapse.
Top Stories
