Share this article

Messaging Giant Line to Support Dapps on Own Blockchain

Line, the Japan-based messaging app provider, is planning to build its own blockchain to boost development of decentralized apps.

Updated Sep 13, 2021, 7:51 a.m. Published Apr 23, 2018, 1:00 p.m.
LINE

Line, the Japan-based messaging app provider, is planning to build a custom blockchain aimed to boost development of decentralized apps for its platform.

The news was revealed when the company, a subsidiary of South Korea's internet giant Naver, set out its 2018 technology roadmap at its developer event last Friday. At the event, Euivin Park, the firm's chief technology officer, said she aims to take Line's existing blockchain efforts a big step forward by launching a blockchain mainnet.

STORY CONTINUES BELOW
Don't miss another story.Subscribe to the Crypto Daybook Americas Newsletter today. See all newsletters

The platform, as envisioned by Park, would be built outside Line's existing products and utilize the token economy to incentivize and accelerate the development of decentralized applications, either by third parties or the firm's own developers.

To that effort, she said the company is now also moving to recruit more blockchain developers in Japan and South Korea, as well as elsewhere in Southeast Asia.

The announcement comes just days after the company launched a blockchain subsidiary, called Unblock, based in South Korea. Focusing on blockchain-related R&D initiatives, the new subsidiary was set up to integrate decentralized applications to Line's messaging platform in a bid to add more features for users.

Back in January, the messaging giant also said it will launch a cryptocurrency exchange to be available through its Line Pay app. The project is currently going through the licensing process with Japan's Financial Services Agency prior to a future launch.

Line app image via Shutterstock

More For You

Pudgy Penguins: A New Blueprint for Tokenized Culture

Pudgy Title Image

Pudgy Penguins is building a multi-vertical consumer IP platform — combining phygital products, games, NFTs and PENGU to monetize culture at scale.

What to know:

Pudgy Penguins is emerging as one of the strongest NFT-native brands of this cycle, shifting from speculative “digital luxury goods” into a multi-vertical consumer IP platform. Its strategy is to acquire users through mainstream channels first; toys, retail partnerships and viral media, then onboard them into Web3 through games, NFTs and the PENGU token.

The ecosystem now spans phygital products (> $13M retail sales and >1M units sold), games and experiences (Pudgy Party surpassed 500k downloads in two weeks), and a widely distributed token (airdropped to 6M+ wallets). While the market is currently pricing Pudgy at a premium relative to traditional IP peers, sustained success depends on execution across retail expansion, gaming adoption and deeper token utility.

More For You

Bitcoin climbs above $89,000 as U.S. dollar tumbles on President Trump's remarks

Donald Trump points at the audience during a press conference at the White House.

The president said he isn't concerned about the dollar's recent declines, sending the greenback plunging even lower.

What to know:

  • Bitcoin rallied above $89,000 as remarks by President Trump sent the dollar to its lowest level in nearly four years.
  • Gold rose to a new record above $5,200 per ounce following the president's comments.
  • One analyst is seeing a bullish technical divergence which could send bitcoin back to $95,000 in short order.