Share this article
DOT Holders Are Voting on Polkadot’s New Look
The interoperability protocol began a brand overhaul in January. Now the community can vote on the final outcome.
Updated May 11, 2023, 6:17 p.m. Published Oct 27, 2021, 6:03 p.m.
After months of iteration, Parity Technologies – one of the developers of interoperability protocol Polkadot – launched a web portal on Wednesday for DOT token holders to vote on the future of the blockchain’s logo and brand assets.
The brand overhaul kicked off in January with the hiring of Koto, a design agency. According to a voting website launched today, the vote is the result of months of “qualitative feedback” from users and developers.
STORY CONTINUES BELOW
In an interview with CoinDesk, Polkadot brand bounty curator Kaye Han said the new branding is key to reaching a casual audience as the project expands, and that it may be a first when it comes to decentralizing brand management.
“The Polkadot ecosystem’s needs for the brand has grown immensely and has struggled to effectively communicate its increased complexity,” said Han. “It’s only by involving the community throughout the process can a more flexible, adaptable and extensible design language be created. This is a novel and experimental approach that is far from perfect, but it’s a step in the right direction in exploring decentralized branding.”
DOT token holders have the option of selecting one of two design formats for future web and social layouts, as well as one of two new logos – all inspired by dots and featuring various animation styles.
Voting is now live and will close Nov. 5.
More For You
What to know:
- As of October 2025, GoPlus has generated $4.7M in total revenue across its product lines. The GoPlus App is the primary revenue driver, contributing $2.5M (approx. 53%), followed by the SafeToken Protocol at $1.7M.
- GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month.
- Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B.
More For You
Solana’s Drift Launches v3, With 10x Faster Trades
With v3, the team says that about 85% of market orders will fill in under half a second, and liquidity will deepen enough to bring slippage on larger trades down to around 0.02%.
What to know:
- Drift, one of the largest perpetuals trading platforms on Solana, has launched Drift v3, a major upgrade meant to make on-chain trading feel as fast and smooth as using a centralized exchange.
- The new version will deliver 10-times faster trade execution thanks to a rebuilt backend, marking the largest performance jump the project has made so far.
Top Stories
