Share this article
Purse Launches Charitable Giving via Amazon Smile
Updated Sep 29, 2023, 11:51 a.m. Published Feb 18, 2015, 10:37 a.m.
Make us preferred on GoogleA new initiative from bitcoin shopping service Purse, in partnership with Chain and the BitGive Foundation, allows consumers to receive discounts on Amazon purchases and donate to charity at the same time.
Called the '1% Initiative', the US-only scheme launched yesterday with the aim of showcasing the benefits of bitcoin both for the consumer and the greater good, while also increasing Purse’s customer base.
STORY CONTINUES BELOW
Don't miss another story.Subscribe to the Crypto Daybook Americas Newsletter today. See all newsletters
is a platform through which customers can buy products on Amazon using bitcoin. Notably, shoppers receive discounts made possible by other users who pay a premium to buy bitcoin using the P2P marketplace. Last week, Purse opened its first bricks-and-mortar location in San Francisco.
Now, Purse is available for the Amazon Smile platform, the arm of the online retail giant that donates 0.5% of customers’ total order prices to a charity of their choosing.
Customers can access the Smile platform through Purse and have the same 0.5% donated to charity, while still receiving their discount for paying in bitcoin.
For the initial three months, Chain, who provides the technical back-end for Purse, will match each donation to bitcoin charity the BitGive Foundation.
BitGive executive director Connie Gallippi said:
“This new partnership is an innovative and exemplary advancement that will propel the social impact of the bitcoin community forward. We are very excited to have a way for customers to give back to charity through this new platform.”
As the functionality is built out, additional options will become available for charitable donations, Purse said.
More For You
Pudgy Penguins is building a multi-vertical consumer IP platform — combining phygital products, games, NFTs and PENGU to monetize culture at scale.
What to know:
Pudgy Penguins is emerging as one of the strongest NFT-native brands of this cycle, shifting from speculative “digital luxury goods” into a multi-vertical consumer IP platform. Its strategy is to acquire users through mainstream channels first; toys, retail partnerships and viral media, then onboard them into Web3 through games, NFTs and the PENGU token.
The ecosystem now spans phygital products (> $13M retail sales and >1M units sold), games and experiences (Pudgy Party surpassed 500k downloads in two weeks), and a widely distributed token (airdropped to 6M+ wallets). While the market is currently pricing Pudgy at a premium relative to traditional IP peers, sustained success depends on execution across retail expansion, gaming adoption and deeper token utility.
Más para ti
More than half of bitcoin’s invested supply has a cost basis above $88,000
Most invested bitcoin supply sits above current prices, increasing price vulnerability if key support levels fail.
Lo que debes saber:
- Around 63% of invested bitcoin wealth has a cost basis above $88,000.
- An onchain measure shows heavy concentration of supply between $85,000 and $90,000, combined with thin support below $80,000.
Top Stories
