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MATIC Surges as Disney Chooses Polygon for Accelerator Program

The Ethereum scaling tool is one of six companies selected by the media and entertainment giant to be a part of its program to develop AR, NFT and AI Experiences.

Updated May 11, 2023, 6:53 p.m. Published Jul 13, 2022, 9:52 p.m.
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Ethereum scaling tool Polygon is continuing to expand its Web3 infrastructure via a new project with media conglomerate the Walt Disney Co. (DIS).

Polygon is one of six companies selected to participate in Disney’s 2022 Accelerator program, a business and development program designed to spur the growth of innovative companies around the world, according to a statement made by Disney on Wednesday. Polygon was the only blockchain-native platform chosen.

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The price of MATIC, Polygon’s native token, jumped almost 21% to just over 69 cents over the last 24 hours.

The accelerator program, which begins this week, is looking to develop new technologies within augmented reality (AR), non-fungible tokens (NFT) and artificial intelligence (AI).

During the course of the program, each participating company will receive guidance from Disney’s senior leadership team, as well as a dedicated executive mentor.

Read more: Terra Projects Begin Moving to Polygon 2 Months After UST Debacle

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Pudgy Penguins: A New Blueprint for Tokenized Culture

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Pudgy Penguins is building a multi-vertical consumer IP platform — combining phygital products, games, NFTs and PENGU to monetize culture at scale.

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Pudgy Penguins is emerging as one of the strongest NFT-native brands of this cycle, shifting from speculative “digital luxury goods” into a multi-vertical consumer IP platform. Its strategy is to acquire users through mainstream channels first; toys, retail partnerships and viral media, then onboard them into Web3 through games, NFTs and the PENGU token.

The ecosystem now spans phygital products (> $13M retail sales and >1M units sold), games and experiences (Pudgy Party surpassed 500k downloads in two weeks), and a widely distributed token (airdropped to 6M+ wallets). While the market is currently pricing Pudgy at a premium relative to traditional IP peers, sustained success depends on execution across retail expansion, gaming adoption and deeper token utility.

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Circle faces first major 'threat' for institutional dollars from Tether’s USAT

Circle logo on a building

While Circle's USDC has operated without a "credible domestic competitor," Tether's USAT has the potential to shake up the landscape, analysts said.

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  • Analysts said USAT, the U.S.-focused stablecoin by Tether, could become the first credible domestic competitor to Circle's USDC token.
  • USAT is "a threat to USDC" and could gain an edge through institutional partners and global USDT connectivity, Crypto is Macro Now's Noelle Acheson said.
  • ClearStreet's Owen Lau called USAT “a manageable risk” for Circle, and noted potential "cannibalization" risk between Tether's two tokens.