Goldman Sachs Report Projects Coinbase Stock Will Climb to $306, Looks to DeFi and Beyond
The mega-bank initiated its COIN coverage with a deep look at retail exchange upside and long-term growth drivers.

Goldman Sachs analysts presented the bull case for Coinbase Monday with a sweeping report that highlighted upsides across the nascent crypto economy.
Calling Coinbase’s newly listed COIN stock the “best way to gain exposure to the expansion of the crypto-native ecosystem,” the 54-page report provides analysis of decentralized finance (DeFi), competing centralized exchanges and brief overview of everything from dogecoin (DOGE) to monero
The “Buy” rating and $306 price target for COIN comes as Goldman Sachs ramps up its crypto trading desk with bitcoin futures and other products. However, the report suggests that at least Goldman’s research unit is apprising some of the more exotic corners of the crypto market.
“The development of DeFi applications is still in its infancy, and relative to the nearly ~$2+ trillion market cap for crypto currencies, the total value of crypto on DeFi applications is still relatively low at just ~$67bn,” Goldman Sachs’ Will Nance and Onkar Gandhi wrote, adding:
“That being said, we believe they represent important proofs of concept for more complex applications in the future. One of the most important features of many of these protocols, in our view, is that many DeFi applications have native “governance tokens” (for example, UNI for Uniswap, COMP for Compound) that allow the holders of the token to vote on changes to the protocol’s operations.”
Though DeFi is seen as a competitor to centralized entities like Coinbase, the analysts said its growth has considerable potential to expand the crypto economy, and Coinbase’s business with it.
“Should this occur, though this is not part of our forecast, we believe that the ecosystem has the potential over time to drive meaningful amounts of activity and commerce,” Nance and Gandhi said.
Crypto as whole, they said, has the potential to “expand the market size of financial activities in the traditional financial industry.”
COIN’s position
Goldman analysts said retail trading transaction revenue is likely to dominate Coinbase’s near-term profits. They projected the company controls as much as 30% market share among fiat-driven exchanges.
The cash flow could shift if Coinbase’s fee model, already facing pressure from competitor exchanges, is forced to adopt lower pricing. Crypto market volatility would be good for business: more users tend to trade higher volumes during swings, meaning more fees, meaning more transaction revenue.
Coinbase’s world-leading custody business is a “cornerstone” product well-positioned to capture a steady flow of institutional newcomers. And staking revenue could boom with more chains swapping their consensus mechanism and Coinbase taking a 25% cut. Ethereum’s transition to proof-of-stake “could be a significant driver of staking revenue going forward.”
Other potential growth areas: payments, non-fungible tokens and lending products. There’s “significant white space” for new products, the analysts said.
Read more: Investment Research Firm Says Coinbase Stock Could Fall to $100
Goldman projects earnings per share of $8.09 for full year 2021, $4.90 for 2022 and $4.95 for 2023. These estimates come just under analyst consensus of $8.16, $4.96, and $5.80 for each year respectively.
With COIN down 33% since its April listing, Goldman Sachs hedged its bullishness by illustrating how regulatory headwinds could slash token prices. Lower levels of crypto volatility could also negatively hit COIN’s revenue, the analysts said.
They gave COIN 36% upside as the best “blue-chip” vehicle for chasing the crypto economy.
COIN is trading at $226 as of press time.
More For You
Protocol Research: GoPlus Security

What to know:
- As of October 2025, GoPlus has generated $4.7M in total revenue across its product lines. The GoPlus App is the primary revenue driver, contributing $2.5M (approx. 53%), followed by the SafeToken Protocol at $1.7M.
- GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month.
- Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B.
More For You
USDC Issuer Circle Secures Abu Dhabi's ADGM License in Middle East Expansion

The license allows Circle to expand USDC payment and settlement tools across the United Arab Emirates.
What to know:
- Circle has obtained a Financial Services Permission license from Abu Dhabi Global Market, allowing it to operate as a Money Services Provider in the UAE.
- The stablecoin issuer has appointed Dr. Saeeda Jaffar, former manager at payments firm Visa.
- The approval comes as part of the UAE's emergence as a global hub for regulated digital assets, following similar licenses granted to Binance.










