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Bitcoin Miner MARA Leads $20M Investment Round in Two Prime, Boosts BTC Yield Strategy

MARA also expanded its BTC allocation to 2,000 BTC, a sign of growing institutional demand for active digital-asset management.

Updated Jul 15, 2025, 4:11 p.m. Published Jul 15, 2025, 11:00 a.m.
MARA Holdings CEO Fred Thiel (CoinDesk "First Mover" screenshot)
MARA Holdings CEO Fred Thiel (CoinDesk "First Mover" screenshot)

What to know:

  • Two Prime secured $20 million equity round led by MARA Holdings with participation from Susquehanna Crypto.
  • MARA allocated 2,000 BTC to Two Prime’s institutional yield strategies, aiming for active returns beyond price appreciation

Two Prime, an SEC-registered investment adviser and institutional lender managing around $1.75 billion in assets, said it secured a $20 million equity investment in a round led by bitcoin miner MARA Holdings (MARA).

In addition to taking an equity stake in the firm, MARA raised the number of bitcoin allocated for participation in Two Prime’s institutional yield strategies to 2,000 BTC from 500 BTC, the adviser said in a release shared with CoinDesk.

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The move comes as corporate, institutional, and sovereign entities intensify their interest in active bitcoin management beyond passive holding. Two Prime CEO Alexander Blume described the investment as reflecting a shift toward yield-focused strategies that meet institutional standards for risk management and transparency.

By increasing the number of bitcoin allocated to Two Prime, the miner aims to transform its bitcoin holdings into an active asset that generates returns, rather than relying solely on price appreciation, MARA CFO Salman Khan said in the release.

Two Prime’s yield offerings are tailored for institutional investors, prioritizing capital preservation and risk-adjusted returns. The firm’s lending arm was recently ranked the largest centralized-finance lender in the U.S. by Galaxy Research, signaling strong momentum as digital assets become central to treasury management.

Susquehanna Crypto also participated in the funding round.

Higit pang Para sa Iyo

Banking giant Intesa Sanapolo discloses $100 million bitcoin ETF holdings, along with Strategy hedge

Intesa Sanpaolo headquarters in Turin (Riccardo Tuninato/Unsplash)

The bank also holds a large put option position on Strategy, potentially capitalizing on the company trading above the value of its BTC holdings.

Ano ang dapat malaman:

  • Intesa Sanpaolo disclosed $96 million in bitcoin ETF holdings, including ARK 21Shares Bitcoin ETF and iShares Bitcoin Trust.
  • The bank also holds a large put option position on Strategy, potentially capitalizing on the company trading above the value of its BTC holdings.
  • The filing used the Share-Defined designation, which suggests the investment decisions were made jointly by Intesa Sanpaolo and executed by affiliates.