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Sweden's H100 Group Rallies Another 30% After Raising $10M for Bitcoin Treasury Strategy

Bitcoin OG Adam Back was among the investors in the health and longevity company's capital raise.

Jun 11, 2025, 2:59 p.m.
Sweden flag (CARTIST/Unsplash)
The bitcoin treasury strategy trend has reached Sweden. (CARTIST/Unsplash)

What to know:

  • Sweden-based H100 Group raised $10.5 million from family offices and crypto-focused investors including Blockstream CEO Adam Back.
  • The fundraising involved SEK 69.65 million in share issues and SEK 31.35 million in convertible loans with no interest.
  • H100 shares have surged nearly 400% since the company adopted a bitcoin strategy less than one month ago.

Sweden-based H100 Group, a publicly-traded health and longevity company that recently adopted a bitcoin strategy, said it has raised $10.5 million (SEK 101 million) from a group of crypto-focused investors including Blockstream CEO Adam Back, UTXO Management, and several family offices.

According to a Wednesday press release, the fundraising was split between SEK 69.65 million in two share issues and SEK 31.35 million in convertible loans.

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The share issues saw participation from a mix of crypto investors and Nordic family offices. The convertible loans carry no interest and mature in five years. Investors can convert the loans into equity at SEK 1.75 per share.

H100 shares advanced another 30% in the Wednesday session, and have now gained nearly 400% since the firm's first BTC purchase on May 22.

This was the first tranche of a broader funding plan first announced earlier and could grow further in future rounds, the company said. H100’s stated aim is to use the capital to bolster its BTC treasury strategy.

H100 Group, led by CEO Sander Andersen, is part of a growing trend of public firms raising funds via share and debt issuances to buy cryptocurrencies to their balance sheets, a playbook popularized by Michael Saylor's Strategy (MSTR).

AI Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards. For more information, see CoinDesk's full AI Policy.

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