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Constellation Looks to Scale Blockchain Data Choices With Acquisition of Retail Startup Dor

Dor provides retailers with analytics based on footfall powered by a thermal sensor.

작성자 Jamie Crawley
업데이트됨 2023년 5월 11일 오후 7:03 게시됨 2021년 10월 12일 오후 5:00 AI 번역
(Shutterstock)

Blockchain firm Constellation has acquired retail-data startup Dor with the aim of adding footfall information to its other relevant datasets.

  • Terms were not disclosed, though a Constellation spokesperson told CoinDesk the amount is “eight figures,” placing it between $10 million and $99 million.
  • Dor aims to help retail brands grow through a data analytics system that uses a thermal sensor to measure store visits, or footfall.
  • The acquisition allows Constellation to use the information provided by Dor’s hardware and integrate with relevant datasets to provide data for stores, opening the doors for wider use of blockchain within the industry.
  • San Francisco-based Dor was founded in 2015 by two former Apple engineers and has received more than $15 million in investment from seed and Series A funding rounds. The company services more than 2,000 retailers in the U.S. and Canada.

Read more: Constellation Network to Provide US Air Force With Blockchain Security for Data Sharing

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