{"id":50401,"date":"2026-02-11T09:58:59","date_gmt":"2026-02-11T14:58:59","guid":{"rendered":"https:\/\/bitcoinmagazine.com\/?p=50401"},"modified":"2026-02-11T09:59:05","modified_gmt":"2026-02-11T14:59:05","slug":"ddc-enterprise-ddc-adds-100-bitcoin","status":"publish","type":"post","link":"https:\/\/bitcoinmagazine.com\/news\/ddc-enterprise-ddc-adds-100-bitcoin","title":{"rendered":"DDC Enterprise ($DDC) Adds 100 Bitcoin, Treasury Holdings Reach 1,988 BTC"},"content":{"rendered":"
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DDC Enterprise Limited ($DDC) announced it has acquired an additional 100 Bitcoin, bringing its total holdings to 1,988 BTC as the company continues to expand its corporate treasury strategy.<\/p>\n\n\n\n

The purchase marks the fifth consecutive week of Bitcoin acquisitions for DDC, which said<\/a> the transaction was executed following a recent pullback in BTC prices rather than as a response to short-term market moves.<\/p>\n\n\n\n

The company reported an average cost basis of $85,756 per Bitcoin. The current price of bitcoin is roughly 21% lower than an $85,756 cost basis. <\/p>\n\n\n\n

The company also disclosed a year-to-date BTC yield of 40%, alongside a metric of 0.055648 BTC held per 1,000 DDC shares. <\/p>\n\n\n\n

\u201cOur long-term execution framework is deliberately designed to be insensitive to day-to-day market sentiment,\u201d said Norma Chu, Founder, Chairwoman, and Chief Executive Officer of DDC, adding that the firm applies oversight and guardrails to ensure each purchase aligns with a broader capital structure plan.<\/p>\n\n\n\n

DDC said its treasury approach remains focused on disciplined execution, governance-led decision-making, and transparency in capital allocation, while maintaining its view of Bitcoin as a scarce asset that can support balance sheet diversification.<\/p>\n\n\n\n

DDC\u2019s aggressive bitcoin plans<\/h2>\n\n\n\n

The company operates primarily as a global Asian food platform and uses Bitcoin as a core reserve asset as part of its evolving financial strategy.<\/p>\n\n\n\n

Back in May 2025, the company unveiled<\/a> this shift in its treasury strategy, saying they would adopt bitcoin as a strategic reserve asset.\u00a0<\/p>\n\n\n\n

In a shareholder letter at the time,Chu announced plans to accumulate 5,000 BTC within 36 months, beginning with an immediate purchase of 100 BTC and a short-term target of 500 BTC within six months. <\/p>\n\n\n\n

Chu framed bitcoin as a hedge against macroeconomic uncertainty and a long-term store of value. <\/p>\n\n\n\n

The announcement followed a strong financial year, with the company reporting $37.4 million in 2024 revenue, up 33% year over year.<\/p>\n\n\n\n

By October 2025, DDC had significantly accelerated<\/a> its bitcoin ambitions. The company announced a $124 million equity financing round, led by PAG Pegasus Fund and Mulana Investment Management, with CEO Chu personally investing $3 million. <\/p>\n\n\n\n

The raise, priced at a premium with a 180-day lock-up, was positioned as a vote of confidence in the aggressive treasury strategy.<\/p>\n\n\n\n

At the time of writing, Bitcoin is trading<\/a> at $67,000, struggling to find some footing as bears are in control<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

DDC Enterprise says it bought another 100 bitcoin, lifting its stash to 1,988 BTC as it pushes ahead with an aggressive, long-term treasury strategy despite bitcoin trading around $67,000.<\/p>\n","protected":false},"author":3817,"featured_media":50402,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4378],"tags":[5624,5645,5763,5541],"class_list":["post-50401","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","tag-bitcoin-purchase","tag-ddc","tag-reserve","tag-strategic-reserve"],"author_data":{"id":3817,"name":"Micah Zimmerman","nicename":"micahzimmerman","avatar_url":"https:\/\/bitcoinmagazine.com\/wp-content\/uploads\/2025\/11\/Micah_Zimmerman_Author_Image.jpg"},"featured_image_url":"https:\/\/bitcoinmagazine.com\/wp-content\/uploads\/2026\/02\/DDC-Enterprise-DDC-Adds-100-Bitcoin-Treasury-Holdings-Reach-1988-BTC.jpg","_links":{"self":[{"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/posts\/50401","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/users\/3817"}],"replies":[{"embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/comments?post=50401"}],"version-history":[{"count":0,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/posts\/50401\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/media\/50402"}],"wp:attachment":[{"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/media?parent=50401"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/categories?post=50401"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/tags?post=50401"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}