{"id":25927,"date":"2015-09-11T22:01:46","date_gmt":"2015-09-11T22:01:46","guid":{"rendered":"http:\/\/ci027cfe79600d2697"},"modified":"2025-01-28T20:23:46","modified_gmt":"2025-01-28T20:23:46","slug":"google-launches-android-pay-compete-apple-pay-boost-mobile-payments-1442008906","status":"publish","type":"post","link":"https:\/\/bitcoinmagazine.com\/technical\/google-launches-android-pay-compete-apple-pay-boost-mobile-payments-1442008906","title":{"rendered":"Google Launches Android Pay to Compete with Apple Pay and Boost Mobile Payments"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><figure><img decoding=\"async\" src=\"https:\/\/bitcoinmagazine.com\/wp-content\/uploads\/2025\/01\/google-launches-android-pay-to-compete-with-apple-pay-and-boost-mobile-payments.jpg\" title=\"\"><\/figure>\n<p>In February,&nbsp;<em>Bitcoin Magazine<\/em>&nbsp;reported&nbsp;Google\u2019s preliminary announcement of Android Pay. In June, we&nbsp;<a href=\"https:\/\/bitcoinmagazine.com\/articles\/android-pay-unveiled-google-io-make-mobile-payments-ubiquitous-1433200536\">reported<\/a>&nbsp;the official announcement of Android Pay at the annual Google I\/O event on May 28 and 29, where Google revealed more information on its upcoming payment platform.<\/p>\n<p>On Thursday, September 10, Google&nbsp;<a href=\"https:\/\/android.googleblog.com\/2015\/09\/tap-pay-done.html\" target=\"_blank\" rel=\"noopener\">announced<\/a>&nbsp;that it is beginning to roll outAndroid Pay.<\/p>\n<p>\u201cWe\u2019ll be rolling out gradually over the next few days, and this is just the beginning,\u201d notes the announcement. \u201cWe will continue to add even more features, banks and store locations in the coming months, making it even easier to pay with your Android phone.\u201d<\/p>\n<p>Android Pay works with all NFC-enabled Android devices (running KitKat 4.4+), on any mobile carrier, at every tap and pay-ready location across the U.S. Android Pay will support credit and debit cards from the four major payment networks: American Express, Discover, MasterCard and Visa, issued by the most popular banks and credit unions.<\/p>\n<p>Existing Google Wallet users will be able to access Android Pay through an update to the Wallet app. For new users, Android Pay will be available for download on Google Play in the next few days. Currently, seven out of 10 Android phones in the U.S. are equipped for Android Pay, and the app will come pre-installed on new NFC-enabled Android phones from AT&amp;T, T-Mobile, and Verizon Wireless.<\/p>\n<p>\u201cStarting Thursday, shoppers will be able to use their phone to pay at more than one million retail stores in the U.S. that have point-of-sale registers equipped with near field communication technology, known as NFC,\u201d&nbsp;<em>Fortune<\/em><a href=\"https:\/\/fortune.com\/2015\/09\/10\/google-android-pay-mobile\/\" target=\"_blank\" rel=\"noopener\">reports<\/a>. \u201cAndroid Pay incorporates fingerprint biometrics to authenticate payments, whereby people verify their identity by pressing their finger onto their phone\u2019s screens.\u201d<\/p>\n<p>Android Pay is, evidently, Google\u2019s response to Apple Pay. The two systems are remarkably similar, but Android Pay seems more flexible \u2013 as is usually the case when comparing Apple\u2019s walled garden to Android\u2019s more open ecosystem. Android owns a much larger slice of the mobile devices market, especially in the developing world where mobile payments are growing faster.&nbsp;<a href=\"https:\/\/www.idc.com\/promo\/smartphone-market-share\/os\" target=\"_blank\" rel=\"noopener\">According to IDC<\/a>, Android dominated the smartphone market with an 82.8 percent share in the second quarter of 2015, and it\u2019s the only mobile OS whose share is growing, while iOS, Windows Phone and Blackberry are all declining. Android Pay could, therefore, boost mobile payments.<\/p>\n<p>\u201cAndroid Pay doesn\u2019t store or transmit your credit card number,\u201d&nbsp;<a href=\"https:\/\/blogs.wsj.com\/personal-technology\/2015\/09\/10\/android-pay-goes-live-google-wallet-becomes-cash-swap-app\/\" target=\"_blank\" rel=\"noopener\">notes<\/a><em>The Wall Street Journal<\/em>. \u201cInstead, like Apple Pay, it relies on an industry-standard approach called \u2018tokenization.\u2019 After you enter a&nbsp;card into Android Pay, the app generates a unique code called a token. Each card has its own token, and each token is specific to each Android. When you make a purchase with Android Pay, this token is used to create yet another temporary token to&nbsp;complete&nbsp;a purchase.\u201d<\/p>\n<p>After launch, Android Pay will support in-store payments in more than 1 million checkout stands in the U.S. that currently work with Android Pay. Besides adding more stores, Google will enable in-app payments via Android Pay. The feature, according to the&nbsp;<a href=\"https:\/\/developers.google.com\/pay\/\" target=\"_blank\" rel=\"noopener\">Android Pay developers website<\/a>, is coming soon. \u201cAndroid Pay requires no changes to your payment processing,\u201d reads Google\u2019s invitation to developers wishing to integrate Android Pay into their apps. Apparently, Google will offer developers the possibility to channel all sorts of payments in their apps through the enhanced authentication and security features of Android pay, and leave the rest as it is.<\/p>\n<p>\u201cLeading payment gateways and processing platforms are also adding support to make it even easier for developers to enable Android Pay,\u201c says Google. Bitcoin-friendly companies&nbsp;<a href=\"https:\/\/www.braintreepayments.com\/features\/android-pay\" target=\"_blank\" rel=\"noopener\">Braintree<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/stripe.com\/docs\/google-pay\" target=\"_blank\" rel=\"noopener\">Stripe<\/a>&nbsp;are among the payment processors integrating Android Pay in their platforms.<\/p>\n<p>It is also possible that Bitcoin wallet and payment apps developers will integrate Android Pay. According to information currently available, it appears that Bitcoin operators will be able to do so.<\/p>\n<p>\u201cWe are doing it in a way so that anybody else can build a payments service on top of Android,\u201d Sundar Pichai \u2013 who was&nbsp;<a href=\"https:\/\/googleblog.blogspot.com\/2015\/08\/google-alphabet.html\" target=\"_blank\" rel=\"noopener\">announced<\/a>&nbsp;as the next Google CEO in August \u2013&nbsp;<a href=\"https:\/\/bitcoinmagazine.com\/articles\/will-googles-android-pay-support-bitcoin-1425431345\">said in March<\/a>. That seems to imply that any external Bitcoin service will be able to integrate Android Pay. More will be known when further details of the Android Pay <a href=\"https:\/\/developers.google.com\/pay\/\" target=\"_blank\" rel=\"noopener\">developer program<\/a>&nbsp;are released.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In February,&nbsp;Bitcoin Magazine&nbsp;reported&nbsp;Google\u2019s preliminary announcement of Android Pay. In June, we&nbsp;reported&nbsp;the official announcement of Android Pay at the annual Google I\/O event on May 28 and 29, where Google revealed more information on its upcoming payment platform. On Thursday, September 10, Google&nbsp;announced&nbsp;that it is beginning to roll outAndroid Pay. \u201cWe\u2019ll be rolling out gradually over [&hellip;]<\/p>\n","protected":false},"author":3509,"featured_media":25928,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[1999,386,1473,245,999,477],"class_list":{"0":"post-25927","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technical","8":"tag-android","9":"tag-apple","10":"tag-apps","11":"tag-developers","12":"tag-google","13":"tag-payments"},"author_data":{"id":3509,"name":"Giulio Prisco","nicename":"giulio-prisco","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/2d091b908741b627d89036dd43748bb5c5edcfe9f805501703e2c3af34dadfca?s=96&d=robohash&r=g"},"featured_image_url":"https:\/\/bitcoinmagazine.com\/wp-content\/uploads\/2024\/11\/google-launches-android-pay-to-compete-with-apple-pay-and-boost-mobile-payments.jpg","_links":{"self":[{"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/posts\/25927","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/users\/3509"}],"replies":[{"embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/comments?post=25927"}],"version-history":[{"count":0,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/posts\/25927\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/media\/25928"}],"wp:attachment":[{"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/media?parent=25927"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/categories?post=25927"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bitcoinmagazine.com\/wp-json\/wp\/v2\/tags?post=25927"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}