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PIP Labs
Marketing Lead
2 days ago | 71 views | Be the first one to apply

Marketing Lead

Full-time
California, North America

About the company

PIP Labs is a research and engineering company at the forefront of decentralized technologies, intellectual property (IP), and artificial intelligence (AI). As a core contributor to the Story L1 blockchain, we’re building cutting-edge infrastructure and user-facing applications that empower creators, developers, and communities to own, remix, and monetize IP in radically new ways.

Job Summary

What You'll Do:

📍Develop win-win co-marketing strategies with partners across the Story ecosystem, including partnership announcements, product enablement, milestone-based marketing, and partner-led activations across Web3 and AI-related initiatives 📍Assess, triage, and manage inbound ecosystem marketing requests, owning initiatives end-to-end from intake through execution 📍Create, document, and maintain scalable partner marketing playbooks and processes that support both crypto-native and AI-adjacent partners 📍Serve as the primary marketing liaison between Story and partner marketing teams, managing communications, relationships, feedback, and ongoing collaboration 📍Work closely with internal teams across Marketing, BD, Design, Product, and Engineering to execute partner marketing initiatives effectively 📍Coordinate timelines, approvals, and execution of marketing deliverables across multiple stakeholders 📍Plan and host partner engagements, including online activations, in-person events, and industry moments 📍Identify and activate opportunities for partners to share their experiences with their audiences in ways that clearly communicate Story’s value and differentiation across IP, AI, and infrastructure use cases 📍Track and evaluate the performance of co-marketing initiatives and apply learnings to improve future programs

Who You Are:

📍7 or more years of marketing experience, with exposure to Web3, AI, or other technical ecosystems 📍Proven experience running scalable, integrated marketing campaigns involving multiple stakeholders 📍Working understanding of Web3 culture and partner dynamics, alongside curiosity and interest in AI and emerging infrastructure technologies 📍Excellent client service and executive communication skills, with the ability to manage multiple internal and external relationships 📍Strong writing skills, attention to detail, and organizational discipline 📍Self-starter mindset, comfortable operating independently and proactively driving work forward 📍Experience collaborating with cross-functional teams in fast-moving environments

Looking for your next challenge? The world of crypto offers exciting roles in blockchain development, web3 innovations, and remote opportunities.

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